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The Economic Relationship Between Huanchaco and Archaeology
C.W. Merriman
Introduction
Huanchaco is a town in transition. Traditionally it is a small fishing
village, but in the last twenty years, that has rapidly changed. Huanchaco
is quickly developing a tourist economy that is based on its beach, surfing,
and the Pescadores. During this time there has been an increase in restaurants,
hotels and other service industries. Unfortunately, Huanchaco only has
three months in the summer when tourism booms.
The first time I did venture out of the Hostal Huanchaco into to town,
I was struck by the amount of bodegas, hostals, and restaurants lining
the streets. I have lived in some tourist towns, but the amount of service
industries present in Huanchaco is unbelievable. On Avenida Victor Larco,
the main street that parallels the beach, is literally lined with restaurants
and hotels for at least a half of a mile. On almost every city block off
of Av. Victor Larco there is at least one bodega or small café.
For the most part, these remain empty day and night during the winter
here in Huanchaco.
Since the 1960’s, foreign archaeologists have been conducting research
in the Huanchaco area. Until recently, foreign archaeologists funded by
foreign universities conducted the major archaeological investigations.
In the past, the common attitude of the archaeologist was to conduct their
research and leave the country without giving anything back to the communities
in which they had worked. The American archaeologists that I spoke with
are changing this behavior by establishing a reciprocal relationship with
the communities that surround their sites. Since the discovery of Sipan
in the 1980’s, more projects have been funded and directed by Peruvian
universities and archaeologists. Just as the face of Huanchaco is changing
rapidly, so is the field of Andean archaeology changing on the North Coast.
These two seemingly unrelated subjects collide when American universities
come to live in Huanchaco during its off season. For several years, professors
and their students have come to Huanchaco to enjoy its beaches, clean
comfortable hotels, restaurants, and most importantly, its tranquil gringo
friendly atmosphere. In this sense they are tourists, different from the
average tourist, but tourists just the same. Archaeologists come to Huanchaco
and rent houses, rent rooms in hostals, by meals at restaurants, purchase
souvenirs, buy drinks in local pubs, and hire locals to work for them.
For the most part, they stay for weeks or months at a time and become
temporary “members” of the community, but because this membership
is ephemeral, they are tourists. Because they spend their money engaging
in tourist activities, they become an economic resource for this tourist-based
economy. This role as an economic resource in a tourist economy defines
the relationship between the local businesses in Huanchaco and the foreign
archaeologists. In this paper, I want to address the relationship between
these temporary "members" of Huanchaco and local businesses
and to consider the impact that these visitors have on the town of Huanchaco.
The following paragraphs address these concerns more specifically.
Methods
I have outlined two groups that need to be introduced prior to any further
discussion. The first group consists of two men that run local tourist
based service industries. Juan Julio Bracamonte manages the kitchen in
his family owned hostal that bears their name. For the better part of
the month, he has been host to a group of archaeological field school
students and their professor. All of the students stay in the hostal between
two and three to a room and are served three meals a day in a packaged
deal arranged by Brian Billman, the director of the project. This is the
second year that Brian’s group has stayed the Bracamonte. Juan Julio
was born and raised in Huanchaco, but has traveled to the United States
several times, including both of my home states of Colorado and Pennsylvania,
and speaks fluent English.
Fernando Ferrer owns and operates a hostal and a restaurant called Mama
Mia’s on Avenida Victor Larco on the beach front of Huanchaco. This
year, Fernando does not have a large group of archaeologists, but he has
played host to them in the past. Although he has only been in Huanchaco
for seven years, he was born and raised in Lima. Prior to running his
hostal and restaurant, which by the way has the best pasta I’ve
ever tasted, he worked as a marketing agent. As with rest of the people
I interviewed for this project, Fernando speaks fluent English.
The second group I worked with are archaeologists. I was able to break
this group into two sub-sets, American and Peruvian archaeologists. I
was afforded the opportunity to speak with American archaeologists of
varying levels of knowledge and responsibility. At the top of this professional
chain is Brian Billman. Brian is an archaeology professor from the University
of North Carolina. He has been researching on the north coast of Peru
for many years and is now conducting a field school for undergraduate
students while supervising the projects of several graduate students.
Within Brian’s group I was able to interview five people, two graduate
students and three undergraduate students. Julio Rucabado is a Peruvian
student enrolled in the University of North Carolina’s doctoral
program in archaeology. He is the first foreign student to be accepted
into this program and now works with Brian Billman at the Ciudad de Dios
site near Trujillo. Currently Julio is heading a project that is investigating
the needs of the local people of Ciudad de Dios in order to better understand
how they as foreign researchers can best give back to the community in
which they conduct their field work. Another one of Brian’s graduate
students is Kim Schafer. This is her third field season here in Huanchaco,
but here research is less focused on excavation and more on ethnobotanical
assemblages that have already been collected. Both of these people were
able to provide unique perspectives on the relationship between their
group and the local businesses of Huanchaco.
Austin Kamm, Erica Gonzalez, and Alana Delodge were the three representatives
of the undergraduate students enrolled in Brian’s field school.
All three of these students joined Brian’s project for different
reasons. Austin got involved because he is a Pre-Columbian art historian
who focuses on Andean iconography. Erica leans more toward the ethnographic
side of anthropology, but wanted to try archaeology and have an international
experience at the same time. Alana is actually the only one out of the
three that was interested in being a Mochica or Chimu archaeologist. Although
these were only students I interviewed, I did participate in some group
activities that involved all members of the group.
There is a second contingency of archaeologists that are currently conducting
research in this area while living in Huanchaco. James Tate is a Ph.D.
student and conducts his research at El Brujo. Although I did not get
a chance to interview James I was able to talk to three of his assistants
and a graduate student who is also working with him. Sara Plescia is currently
working on her master’s degree at the University of Northern Arizona
in Flagstaff. Estephania, Jose, and Carolin all work for James at his
lab in Huanchaco. Currently they are helping Sara with her botanical analysis.
Both Estephania and Carolin have had formal educations equal to a bachelor’s
degree in the states. Jose does not have a formal education in archaeology,
but has learned on the job and worked his way up to his position in the
lab. All three of them work for James when the opportunity is available,
but they also have other occupations on the side.
I decided that qualitative data would best answer my research question
so I chose to use a series of interviews to collect information. When
I interviewed Juan Julio and Fernando, I conducted two types of interview.
The first interview was extremely informal and in both cases took place
in their restaurants. I did not record the interviews with a tape recorder
for two reasons. First, my research topic was not developed enough to
require the accuracy that a tape recorder provides. I thought that I would
have had to transcribe tapes that did not contain much information pertinent
to my research, so I simply took notes. The second reason dealt more with
rapport and a sense of comfort I wished to develop with Fernando and Juan
Julio. The first interviews were more introductory then research oriented
and I wanted a chance to familiarize myself with them and also allow them
to aquaint themselves with me before I taped any of our conversations.
The second time I interviewed each of them, the conversation was more
directed and I did use a tape recorder. Juan Julio and Fernando provided
crucial information about the difficulties of running a tourist based
business in Huanchaco as well as information about what they believe would
make Huanchaco a more popular destination.
In interviewing the archaeologists that are represented in this paper
I used slightly different methods. Seven of the eleven archaeologists
are American and four of them are Peruvian. In all of the cases, I was
introduced to them as an archaeologist studying ethnography. This way
I almost instantly gained rapport and on several occasions when thanking
my stakeholders they said something to the effect of anything to help
a fellow archaeologist. Several of the interviews I conducted were not
recorded because they were impromptu and I did not have my tape recorder
with me, or the interview happened in a place that was not suitable for
recording such as a crowded pub, or while walking through an archaeological
site. However, three of the interviews were recorded and yielded a wealth
of information. In this case, I found it easier to direct the conversation
with more straightforward questions and the subsequent answers. Through
this set of interviews I was able to ascertain information pertaining
to the logistical aspects of conducting research in Peru.
Three of the Peruvian archaeologists, Carolin, Estephania, and Jose,
work for James Tate. In this case I decided to try a focus group to expedite
my research. I thought that by opening a discussion about archaeology
and some of the problems associated with it here in Peru that I would
be able to better understand the relationship between archaeologists and
the community of Huanchaco. Unfortunately there were several problems
in this case. First, my command of the Spanish language is limited to
the most simple of conversations, at best. Therefore I was forced to use
an interpreter, and despite the fact that he did a wonderful job, I still
could not participate in the conversation to direct it or to react to
it with appropriate questions. A second problem arose from a time constraint.
All three of them had just finished work and had plans to be somewhere
else soon after. Consequently, their answers were brief. Despite these
problems, Estephania, Jose, and Carolin were able to provide insight into
some aspects of the relationship between Peruvian and American archaeologists.
I was also afforded the opportunity to interview three of the Brian’s
field school students. In this portion of my research, I found myself
leaning more towards the participation side than the observation. When
talking with this group, the interviews were not much more than an ordinary
conversation that one might have with a new acquaintance. Two times involved
consumption of alcohol at a pub and one time was on an archaeological
field trip to Chan-Chan. Each time I met with them, I only took notes
on some of their experiences in Huanchaco and Trujillo to understand what
brings students to Huanchaco and what could make Huanchaco more suitable
to their needs.
Although I was able to gather significant amount of information my research
suffers from two crippling problems. First, my language skills are so
limited, I was forced to speak with English speaking people with the exception
of the focus group. This limits the research to a very small number of
people, and unfortunately, leans heavily toward American archaeologists.
The second problem originates from the five-week time limit. Five weeks
is a not enough time to arrive in country, find an area of study, formulate
a research question, collect the data, and present the information in
a well organized paper.

Discussion
When I first began to investigate this relationship I expected to find
some kind of conflict or disharmony. In the past, there has been some
latent animosity directed towards foreign archaeologists. When I asked
Kim about some of the reasons for looting, she told me that there is somewhat
of a “get it before the gringos do” ethic. Some people were
upset that foreign archaeologists would take Peruvian antiquities out
of the country and give nothing back to the communities they were taken
from. However, this does not seem to be the case because the archaeologists
staying in Huanchaco are not excavating here. The sites that they are
excavating are near other towns.
What Brings Archaeologists to Huanchaco?
If archaeologists are not digging in Huanchaco, why are they living there?
Most of my research was directed toward the advantages that Huanchaco
has as a place for research. It would be less expensive to live in the
towns closer to their sites, or at least in Trujillo where there are more
resources available. In fact, most Peruvian archaeologists usually live
with in five or ten minutes of their sites. Brian works at Ciudad de Dios
which is at least a half an hour from Huanchaco, but he, his students
and his lab are here in Huanchaco. James digs at El Brujo and it is forty-five
minutes away. Everybody I spoke to agrees that Huanchaco has a tranquil
atmosphere, particularly in winter. For Brian this is one of the main
draws of Huanchaco. With the exception of dogs barking on the roofs and
the taxis and combis honking occasionally, Huanchaco is as quiet as a
library. From my room at the Hostal Huanchaco, I can here the ocean two
blocks away. It makes for a pleasant work atmosphere.
Not only is Huanchaco quiet during the day, by the nights are tranquil
as well. There are only two pubs in Huanchaco. Erica would like to see
a discotec here, and Juan Julio agrees that the nightlife could use some
improvement, but not at the cost of its tranquility. Kim wishes there
was at least a movie theatre. All of these things are twenty minutes away
in Trujillo, but less accessible than if they were here in Huanchaco.
With regard to the drinking establishment and discotecs, Brian thinks
the lack of them is good for his field school because it makes for a more
controlled atmosphere. In the four years that he has run this field school
he has only had one serious problem with a student drinking to excess.
Another aspect that makes Huanchaco a desirable place to work is the
relative security. Huanchaco is a safe town, but like any other community,
there are some problems. Juan Julio has witnessed may of Huanchaco’s
growing pains. Twenty years ago, Huanchaco was safe enough to leave doors
unlocked, but as the town grew, so did the crime. Ten years ago the crime
problem became fairly serious and many locals’ homes were burglarized.
In recent years security has been tightened by hiring guards to patrol
different city blocks at night, but Juan Julio and Fernando both see a
need for more security. Fernando believes that there should be gates at
the three entrances to Huanchaco as well as police patrolling the streets
at night. Juan Julio agrees that entrance into Huanchaco should be controlled.
Brian also sees a need for security, but one of the reasons he returns
to Huanchaco year after year is because it is safe. However, as safe as
Huanchaco is, Brian has been burglarized twice. The first time the thieves
did not get away with anything, but, as Brian explained to me, “the
second time it was devastating, they got quite a bit of field equipment.”
Apparently a gang from Las Lomas, the newer and poorer section of Huanchaco,
staked out the house that Brian rents near the Bracamonte. Normally, he
is careful to have someone in the house at all times, but on this day
house was vacant for two hours in the afternoon. During this time, the
burglars pried the door open and stole thousands of dollars of equipment.
Brian does not blame Huanchaco, but himself for letting his guard down.
He does not think that there is anything that he can do about the crime
except take precautionary measures of his own. Despite this unfortunate
incident, Brian and his students feel safe in Huanchaco.
Archaeologists as an Economic Resource
Foreign archaeologists are an important economic resource for the community
of Huanchaco. They come to Huanchaco and spend a lot of money on many
different things. Two of the most important contributions archaeologists
make to the local economy are employment opportunities and job security.
At the house Brian rents, he hires maids, guards, and Peruvian research
assistants to work in the lab. Brian’s undergraduate students stay
at the Hostal Bracamonte which provides consistent employment for at least
ten people. This year he is not excavating, but when he does he hires
a Peruvian crew. James hires Peruvian excavators to work at his site.
At his lab in Huanchaco he has three Peruvian researchers working for
him and everyday as I eat my lunch, I see them and Sara walk by on their
way to buy lunch at a local restaurant.
Restaurants and pubs provide an excellent example of how the money archaeologists
spend finds its way into the hands of local people. Fernando explained
to me that with a consistent income from his restaurant, he can hire more
local people. The money that these people take home from their job at
Mama Mia’s gets spent here in Huanchaco. Aside from the fees they
pay their university, which make the field schools possible and the money
spent at restaurants, the archaeology students also spend money at local
pubs. I have spent several evenings at pubs with some of these students
and I will just say that between us all, we did a fine job of supporting
the local economy. In fact, we supported the local economy until the early
morning and I woke up a poorer man. They also buy souvenirs, surfing lessons,
and transportation in taxis and combis. All of their activities inject
money into the local economy that normally would not be here, without
taking a heavy toll on the cultural identity of Huanchaco. In this manner,
the money that groups of archaeologists spend makes its way through the
economy of Huanchaco.
Another example of the economic relationship between foreign archaeologists
and Huanchaco is the arrangement between Brian and the Hostal Bracamonte.
Brian has tried different ways of organizing the living arrangements for
his field school. In previous years, he has rented two houses and hired
cooks, maids, and handymen. However, he found that tending to the logistical
problems such as special diets, providing comforts for gringo students,
and maintaining two households distracted him from his work as an archaeologist.
Now he has settled on renting a house for his graduate students and lab
facilities while his undergraduate students stay in the Hostal Bracamonte.
Brian has found this arrangement to be the most convenient for everyone.
At the Bracamonte, they are accustomed to dealing with gringos and their
needs, and both Juan Julio and his brother do an excellent job of feeding
and providing a comfortable environment for Brian and his students.
In the restaurant, Juan Julio goes out of his way to see that his guests
are comfortable. Last year, Brian had several students with specific dietary
requirements, so Juan Julio and his staff made lists of who could eat
what and posted them in the kitchen. He makes sure the students get only
bottled water and that all vegetables are peeled or cooked in boiled water
to avoid any problems with parasites. On one occasion, I was invited to
eat lunch with Brian and his crew. After Juan Julio made sure that all
of our meals were to our liking, he turned to Alana and Erica about a
money issue. Apparently some money was missing from their room and Juan
Julio was making sure everything was all right. He knew exactly who had
been in their room to clean and was ready to take action. However, it
turned out that the girls had misplaced the money, and it had not been
stolen. Juan Julio is very concerned with security, and I think Brian
recognizes this and appreciates it. Brian thinks that the service at the
Hostal Bracamonte is excellent and Juan Julio thinks that having Brian
and his students staying there is always a benefit.
Like any tourist economy, more tourists mean more revenue. The same applies
to foreign archaeologists—the more the better. However there are
two major obstacles to this. First, according to Brian, there is not very
much room for Andean archaeologists. There are a limited number of university
positions in the United States for those who conduct research on the North
Coast of Peru.
The other problem revolves around the Instituto National de Cultura (INC)
which is the department of the federal government responsible for all
of the archaeology projects in Peru. The INC has many problems, some of
them are out of its control, and others are not. As far as government
agencies go, the INC does not have much political power, nor is it well
funded. The branch of the INC in Trujillo for example, has an enormous
amount of territory to manage including Chan-Chan, El Brujo, Ciudad de
Dios, and the rest of La Libertad, with an extremely limited budget. The
other funding problem relates to worker’s salaries. The pay is so
low that working for the INC is virtually a substandard living. This tends
to draw people that may not be the most competent employees.
The INC and the archaeology it is responsible for also suffer from its
own bureaucracy. At times the INC is impossible to deal with, while other
times the bureaucratic machine runs smoothly. Brian says, “One of
the ways I characterize the relationship between the INC and foreign archaeologists
is that we have the money and they have the power, and that makes for
a very volatile mix [laughs]." Clearly this can have a negative impact
on the amount of archaeological research being conducted. The INC does
not have the funding to conduct its own projects, but it also makes it
difficult for foreign researchers with funding to initiate their own projects.
All the while more and more sites are being looted by huaqueros (pot-hunters).
Fernando says that there is a power struggle between foreign and national
interests, but there is also a conflict between national and local authorities.
For example, at Chan-Chan, which is with in Huanchaco’s jurisdiction,
the money that is collected goes to the INC office in Lima. Once Lima
is done shuffling papers, which can take six months, the money is supposed
to return to the INC office in Trujillo. Then that money is intended for
repairs and salaries. However, while the bureaucratic machine stumbles
along, people are not being paid and buildings go unrepaired. The other
problem that Fernando sees is that none of this money makes its way into
the hands of Huanchaco locals. He believes that there needs to be more
local control of resources. Fernando, Brian, and Julio all told me that
there needs to be more cooperation between the INC and foreign archaeologists.
I believe that Fernando said it best when he said, Peru’s “future
is in the past, from the history of Peru,” meaning that the archaeology
and rich history of Peru need to be preserved for the country to have
a future.
Conclusion
As an exploratory study, my research provided many insights. However,
if I were given more time, I would pursue another direction. During my
investigations, my informants provided a wealth of information concerning
changes in the ethics of foreign archaeologists. For example, Brian has
helped to build a road and an elementary school in community needs with
the hopes of avoiding any paternalistic attitude. Sara wants to make Spanish
copies of her thesis to share with her Peruvian coworkers. I think that
further research should be directed towards understanding the relationship
between foreign archaeologists and the communities that they work in.
On a more personal note, I need to express my frustration with my lack
of language skills. There is an incredible amount of knowledge that is
unavailable to me because I do not speak Spanish fluently. This language
barrier was my single biggest obstacle while conducting this research.
Apart from that, I feel that the information I was able to collect can
be extremely useful.
As a closing sentiment, I would like to thank all of the people that
made this paper possible: Bonnie Glass-Coffin, Chad Balagna, Juan Julio
Bracamonte, Brian Billman, Fernando Ferrer, Sara Plescia, Kim Schafer,
Erica Gonzalez, Alana DeLodge, Austin Kamm, and James Tate’s lab
crew. Thank you all very much.
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