Researching Companies

“Why do you want to work for our organization?” Your answer will dictate your success in an interview. Thoroughly researching the organization can help you:
- Describe in detail your ability to contribute to the employer’s needs.
- Quantify your experience with success statements identifying what you accomplished, the tools and processes you used, and your results.
- Describe in more relevant detail how you could work within that environment.
- Explain how your skills can help the employer be more successful.
- Understand how your personality will fit in the environment and how your career goals align with the company’s goals.
Getting Started
- Research the company’s website thoroughly—use the Employer Research Checklist below to prepare.
- Visit your Career Coach to identify alumni and employers who work inside the organization using Career AGGIE.
- Visit the Career Café at Career Services to access company materials and to use computers for your company research.
- Search publications online and in print from trade journals, press releases, and other media.
- Join professional organizations to access member directories.
- Speak with recruiters at fairs/expos to gain firsthand knowledge of the company.
- Access online tools including Going Global (provides country-specific internships and jobs internationally) and others.
- Read the shareholders’ annual report (for publicly traded companies).
Employer Research Checklist
As you research the employer, pay particular attention to the following areas:
Basic Facts
- Age of organization
- Size of organization and industry
- Years in business
- Complete products/services (including new)
- Geographical locations
- Divisions/subsidiaries (including international)
- Parent company (if applicable)
- Number of employees
Employer History/Image
- Corporate culture
- Industry outlook
- CEO’s background
- Local and national reputation
- Competitors
- Awards (if relevant) and other recognitions
Financial Information
- Stock prices (if relevant)
- Growth pattern
- Sales, assets, earnings
- Mergers/acquisitions
“Your career search really begins before you ever write a resume or cover letter. It begins the moment you develop a relationship with someone inside the organization.”
Donna Crow, Executive Director
Career Services