The Marketing Committee will oversee Aggie Radio’s marketing campaign by working closely with student organizations, the University, and Local businesses. They are responsible for producing advertisements, creating contracts, selling underwriting, reaching out to students through social media, and promoting events and contests. Committee members will work under the supervision of the Marketing Director.
Head of Accounts: Is mainly responsible for underwriting (advertising), and will supervise other account managers. The goal of the Head of Accounts is to find businesses and organizations that will sponsor Aggie Radio. She/he will do some management but their real strength is to makes “sales”, create presentations and motivate others.
Account Manager: Are the revenue part of Aggie Radio. They are in charge of finding businesses and convincing them to advertise with Aggie Radio. They will work with individual shows to match them to the correct businesses.
Head of Media: Is in charge of production and airing of media. The head of media reports to head of marketing is in charge of all social media managers as well as production assistants. They will work on ideas for new media campaigns and supervise social media managers.
Twitter Manager: is in charge of Aggie Radio’s twitter account and works under head of media. The Twitter Manager will promote individual shows and radio events as well as aggie radio in general, will help train shows on how to properly use twitter.
Pinterest Manager: Is in charge of Aggie Radio’s Pinterest account. She/He will stay on point with Aggie Radio’s image, will promote shows/station/events, and will train shows how to use Pinterest to promote their image. Reports to head of media.
Facebook Manager: is in charge of Aggie Radio’s Facebook pages, the Facebook Manager will stay on point with the image of Aggie Radio, and will train others on how to use Facebook properly will promote events, the station, and shows. Reports to head of media.
Instagram Manager: is in charge of the Aggie Radio Instagram account. The Instagram Manager will stay on point with Aggie Radios image, will promote shows/station/events, and will train shows how to use Instagram to promote their image. Reports to head of media.
YouTube Manager: is in charge of Aggie Radio’s YouTube profile and will stay on point with Aggie Radios image, will promote shows/station/events, and will train shows how to use YouTube to promote their image. The Youtube Manager will work closely with the videographer. Reports to head of media
Aggie Podcast Network Manager: Will promote the Aggie Podcast Network by working with other managers and DJs. The APN Manager will teach people how to podcast and will be in charge of the brand image of the Podcast network. Reports to Head of Media
Head of Student Outreach: is in charge of relations with student organizations and the university. They will work closely with the Assistant Station Manager to help schedule events and look for new event opportunities, Reports to head of marketing.
Media Manager: is in charge of extending the reach of Aggie Radio’s broadcasts. The will report to head of student outreach. She/He will keep track of all events on campus to assist in the promotion of student organizations.
For more information on the positions above contact:
Marketing Director: Riley Thompson