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USU Professor is Most Cited Author Published in Popular Economics Journal

Thursday, Oct. 10, 2013

DeeVon Bailey

USU's DeeVon Bailey.

Getting 10 likes on Facebook seems like a big deal for some, but for DeeVon Bailey, professor in the Department of Applied Economics at Utah State University, having an article cited more than 227 times is an even larger accomplishment.

Bailey and David L. Dickinson, a former member the APEC department who currently works at Appalachian State University in Boone, N.C., published an article in the Journal of Agricultural and Resource Economics in 2002 titled “Meat Traceability: Are U.S. Consumers Willing to Pay for It?” The article detailed what price consumers are willing to pay for meat that can easily be traced back to its origin. The research found that most consumers are willing to pay a higher price for meat if they know where it came from and how the animal was treated. Since that time the article has been cited more than 227 times, making it the most cited article in the journal.

“It’s a nice feeling,” Bailey said. “It says that your work has had impact that people have recognized that it’s an important piece of research. The fact that it was published over 10 years ago and continues to be cited frequently testifies to the quality and importance of that particular piece of research,” Bailey said.

Bailey began publishing articles in the journal in the 1980s and since has had 11 published, the majority focusing on the cattle and beef market. Several of Baileys more recent research projects deal with consumer willingness to pay for local retail products and the effectiveness of non-governmental organizations’ interventions in the lives of small-scale farmers in developing countries.

Related links:

USU Department of Applied Economics

USU College of Agriculture and Applied Sciences

Contact: DeeVon Bailey, 435-797-2300,

Writer: McCarty Hatfield,

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