Utah State Today - University News

Utah State University Logo

Aggie Fans Encouraged to Support USU in College Colors Day Spirit Cup

Tuesday, Aug. 26, 2014

Utah State graphic for College Color Day

As part of the 10th annual College Colors Day celebration, Utah State University is participating in the Spirit Cup competition and is asking for fan support to help win this year’s cup. Prizes include a $10,000 donation to the general scholarship fund as well as a chance to win an all-expenses paid trip to the College Football Playoff National Championship game.


Aggie fans are also encouraged to mark College Colors Day by wearing Aggie Blue Friday, Aug. 29.


College Colors Day is an annual celebration dedicated to promoting the traditions and spirit that embodies the college experience. On that day, fans across the United States are encouraged to wear the apparel of their favorite college or university throughout the day. Now in its 10th year, College Colors Day is celebrated by thousands of organizations, classrooms and millions of individuals who annually don their team colors and share their school spirit with friends and colleagues.


The Spirit Cup competition kicked off on Aug. 1 and runs through Aug. 28 at 11:59 p.m. EST. Winners of both the Spirit Cup competition and the College Football Playoff sweepstakes will be announced on College Colors Day, Friday, Aug. 29, via CollegeColorsDay.com.


The Spirit Cup is a points-based rivalry competition that utilizes social media platforms to crown its champion. Aggie fans can earn points for Utah State University by showcasing their school spirit on Twitter and Instagram using the hashtags #usucollegecolors and #collegecolors. Bonus points can be earned by sharing those posts via the College Colors Day app. The school with the most points at the end of the competition will be crowned the Spirit Cup champion and receive a $10,000 donation towards its general scholarship fund.


Aggie fans are encouraged to visit the CollegeColorsDay.com website to learn how to earn points for Utah State, stay up-to-date on the latest the Spirit Cup standings and register to win an all-expenses paid trip for two to the inaugural College Football Playoff (CFP) National Championship game. The winner will receive round-trip airfare, hotel accommodations, a $500 American Express gift card, and two tickets to the national championship game, courtesy of CLC and the CFP.


Aggie fans can earn additional entries in the CFP sweepstakes by supporting Utah State in the Spirit Cup competition. Once registered for the CFP sweepstakes, each action that a fan takes to support Utah State in the Spirit Cup competition earns them additional sweepstakes entries and increases their chances of winning. Eligible actions include:


  • Sending a tweet using #usucollegecolors and #collegecolors
  • Posting a photo on Twitter or Instagram using #usucollegecolors and #collegecolors
  • Sharing a picture on Twitter or Instagram via the College Colors Day app using  #usucollegecolors and #collegecolors


In conjunction with the Spirit Cup competition and the CFP sweepstakes, Aggie fans will also have the opportunity to support the CFP’s philanthropic initiative, Extra Yard for Teachers. The program, which supports teachers by providing classroom resources, professional development opportunities and a recognition program, will receive $1 for every click a fan makes on the Extra Yard for Teachers ad within the College Colors Day app.


About The Collegiate Licensing Company

CLC is a division of global sports and entertainment company IMG.  Founded in 1981, CLC is the oldest and largest collegiate trademark licensing agency in the United States and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service licensing representative, which employs a staff of more than 90 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. For more information on CLC, visit: CLC.com or IMGCollege.com.


     email icon  Email story       printer icon  Printer friendly

Send your comment or question:

We welcome your response. Your comment or question will be forwarded to the appropriate person. Please be sure to provide a valid email address so we can contact you, if needed. Your response will NOT be published online. Thank you.

NOTE: Do Not Alter These Fields, they are used to limit spam: