Area Sector Analysis Process (ASAP)

The Area Sector Analysis Process (ASAP) is an award-winning process to use in collaboration with community leaders in targeted, sustainable, economic development. In total, ASAP has now been implemented in over 50 counties throughout the West.

ASAP assists communities by identifying: community goals and priorities for economic development; community assets that will help achieve the community’s goals and priorities; industry needs and factors important for locating their operations in a community; and businesses that are consistent with the community’s goals and priorities. 

ASAP in Communities

ASAP has been successfully applied to communities across the western region in Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana, New Mexico, Nevada, Washington, and Utah.

Video: "Strengthening Rural Utah Economies"

Learn more about ASAP from participating community members and community leaders from Carbon and Emery Counties, Utah. Click below to watch the video, "Strengthening Rural Utah Economies,"
or visit our YouTube Channel -

Become an ASAP Community 

Contact us today to discuss how your community may benefit from ASAP. 

View/download the ASAP brochure.

ASAP Research

ASAP Technical Documentation
The purpose of this document is to provide an overview of the technical framework and components of the ASAP model.

"Balancing environmental and economic priorities in rural western U.S. communities"
This report analyzes responses from the ASAP Community Goals Surveys. The goals surveys are distributed to residents in ASAP communities and asks them to express their opinions and preferences for their community, specifically regarding economic growth and its tradeoffs with environmental goals. 

ASAP is an Award Winner!

In 2017, the Western Rural Development Center and our director, Don Albrecht, were honored with not one but two awards for our ASAP work with rural communities in the West.

Western Planner of the Year

Don Albrecht, WRDC Director, was named Planner of the Year by The Western Planner, the journal for western planning since 1979, for his work in community and economic development throughout the West. This award honors individuals who have the fortitude, skill, and humor necessary to be recognized advocates on behalf of planning in the West.

2017 NADO Innovation Award

Utah’s Six County Association of Governments/Economic Development District based in central Utah has received a 2017 Innovation Award from the National Association of Development Organizations (NADO) for the Six County Area Sector Analysis Process.

The Western Rural Development Center and Utah State University Extension partnered with Six County Association of Governments to deliver the WRDC’s Area Sector Analysis Process (ASAP) to the six counties (Juab, Millard, Piute, Sanpete, Sevier, and Wayne) comprising this association.

Support was also provided by University of Nevada Cooperative Extension, University of Nevada Center for Economic Development, Utah Governor’s Office of Economic Development - Business Expansion and Retention Program, Economic Development Corporation of Utah, Economic Development Administration, Juab, Millard, Piute, Sanpete, Sevier, and Wayne Counties, and The Six County Association of Governments/Economic Development District.