Vernal Wellbeing Survey Findings 2026
By Dr. Courtney Flint, Nicolas Holden, and Team

Contact Information
Dr. Courtney Flint
courtney.flint@usu.edu
435-797-8635
Summary
Vernal is one of 57 cities and towns participating in the Utah Wellbeing Survey Project in 2026. This project is designed to assess the wellbeing and local perspectives of city residents and to provide information to city leaders to inform general planning processes. Additional analysis is underway, and this report may be updated over time.
We are grateful to all those who took the survey and to our city partners who helped make this possible. A special thank you goes to the Utah League of Cities and Towns and the following cities for funding this project: Cedar City, Delta, Heber, La Verkin, South Weber, Vernal, West Bountiful, and West Valley City. We also acknowledge support from the Institute for Disability Research, Policy & Practice (IDRPP).
This report describes findings from the 2026 Vernal survey and comparative information with other project cities and towns. In March 2026, Vernal City advertised the survey for residents. All city residents age 18+ were encouraged to take the online Qualtrics survey. Cities and towns generally advertised the survey through newsletters, social media, emails, or other various efforts.
How many people responded?
- 1103 viable surveys were recorded in this 2026 survey effort.
- The Vernal 2024 survey had 491 responses and the Vernal 2021 survey had 98 responses.
- The adult population of Vernal was estimated at 6,939, based on the American Community Survey by the U.S. Census. The 1103 survey responses in 2026 represent 15.9% of the adult population and have a conservative margin of error of 2.71%.
Survey Respondent Characteristics
| Resident Statistics | Value |
|---|---|
| Full Time Residents of Vernal | 98.3% |
| Part Time Residents of Vernal | 1.7% |
| Length of Residency — Range | 0.5-75 years |
| Length of Residency — Average | 23.8 years |
| Length of Residency — Median | 21.5 years |
| Length of Residency 5 Years or less | 14.5% |
| City Area | Percent |
|---|---|
| Dry Fork | 1.7% |
| Naples | 13.8% |
| Other location close to Vernal | 13.6% |
| Vernal | 70.9% |
Demographic characteristics of the survey respondents were compared below with U.S. Census information from the 2020-2024 American Community Survey. In the graph below, gray bars indicate differences between the American Community Survey estimates and the Utah Wellbeing Project surveys. The wider the gray bars, the larger the differences. Also note that estimates for religious affiliation, adult non-conforming or non-binary gender, disability, and chronic conditions are unavailable from the census data. There can also be a variable margin of error in the American Community Survey estimates, and caution should be used when comparing estimates. Not all respondents provided demographic information. As the graph shows, 2026 survey respondents were not fully representative of Vernal. People who are adult females, have at least a 4-year college degree, are married, are employed, or own their homes were overrepresented, while those who are adult males, do not have a college degree, or are renters were underrepresented.

Overall Personal Wellbeing and Overall Wellbeing in Vernal
Survey participants were asked about their overall personal wellbeing and overall community wellbeing in Vernal. These wellbeing indicators were both measured on a 5-point scale from poor (1) to excellent (5). The average personal wellbeing score in Vernal was 3.75 with 65% of respondents indicating their wellbeing at a 4 or 5 on the 5-point scale. The average score for community wellbeing in Vernal was 3.21 with 38% of respondents indicating community wellbeing at a 4 or 5 on the 5-point scale.


When comparing survey data from Vernal over the years as shown in the information below, we can see that from 2024 to 2026, both the average personal wellbeing score and the average community wellbeing score improved. Note that the number of respondents differed between years, and there is no tracking of individuals from one year to the next.

Comparing Wellbeing Across Utah Cities
The Utah League of Cities and Towns clusters cities and towns into five different categories based on size and growth rates. We utilize these clusters in our analysis. Vernal is classified as a Rural Hub/Resort Community. Some cities may fit within more than one cluster. Each cluster average represents the mean of the city and town means within each cluster.
Within the Rural city cluster, Vernal was below the average overall personal wellbeing score and below the average overall community wellbeing score.


Wellbeing Domains in Vernal
According to national and international entities that track wellbeing, there are a number of common dimensions or domains of wellbeing. Survey respondents rated twelve domains on a 5-point scale from poor to excellent. They were also asked to indicate the importance of each domain to their overall personal wellbeing on a 5-point scale from not at all important to very important. The highest rated wellbeing domains for respondents in Vernal were Family Life (77%), Safety and Security (75%), and Transportation (66%). The most important wellbeing domains were Safety and Security (96%), Living Standards (93%), Mental Health (93%), and Family Life (92%).

Wellbeing Domains Over Time in Vernal
The graphs below show how the domains were rated over the years by Vernal residents. The number of respondents changed over time. Since 2024, almost all domain ratings increased, except for Connection with Nature and Local Environmental Quality which remained nearly the same.

Wellbeing Matrix for Vernal
The graph below illustrates the relationship between the average rating and the average importance of wellbeing domains for survey respondents from Vernal. Connection with Nature, Family Life, Living Standards, Mental Health, Physical Health, and Safety and Security were highly important and rated above average among the domains. Leisure Time fell in the “red zone” of higher importance and lower ratings.

Community Connection in Vernal
Survey participants were asked about how connected they feel to Vernal on a 5-point scale from not at all (1) to a great deal (5), and the average score of all respondents was 3.1.

When comparing survey data from Vernal over the years as shown in the information below, we can see that the average community connection score remained nearly the same between 2024 and 2026.

To some extent, a positive relationship was found between individuals’ community connection and overall personal wellbeing as well as mental health.


The graph below shows how Wellbeing Project cities and towns compare on feelings of community connection based on the percentage of respondents who answered 4 or a 5 on a 5-point scale from “1 Not at all” to “5 A great deal” connected to their city or town. Vernal ranked 40 out of the 57 cities that participated.

Disability in Vernal
Survey participants were asked how well Vernal included individuals with disabilities in social, recreational, and cultural activities. For those expressing an opinion, respondents were split between opinions that they were somewhat (32%) or quite well (30%) included.

Participation in Recreation and Nature-Related Activities
Respondents were asked to indicate how often they participated in various activities over the past year. The activities in which respondents most commonly participated at least sometimes (about once a month or more frequently) were Walking or biking in your neighborhood or city (74%), Gardening at home (68%), and Recreating in parks in your city (66%).

Higher levels of community connection correlated with more frequent participation in all activities.
Wellbeing and Urban/Rural Settings
Respondents were asked to indicate how important spending time in the different settings were to their wellbeing. The most important setting for Vernal respondents was natural landscapes.

Perspectives on Population Growth and Economic Development
The majority of respondents in Vernal indicated that they felt the population growth was too fast (56%). For the pace of economic development, respondents were split between opinions that it was too slow (37%) and just right (33%).


The graphs below show how perceptions of population growth and economic development in Vernal have varied across recent years of Wellbeing Surveys.


The graphs below show perceptions of population growth and economic development for Vernal compared to other participating cities and towns in the Rural Hub/Resort Communities cluster.


Survey respondents were asked if there are any aspects of the local economy they would like to see changed in the next five years. Respondents described being eager to see changes in their community, with a focus on economic development and quality of life improvements. They highlighted the need for more retail and dining options, particularly on the east side of town, as well as better entertainment and recreational opportunities. Some respondents expressed frustration with the lack of diversity in local businesses and restaurants, suggesting that an influx of new people and ideas could be beneficial. Additionally, some advocated for increased investment in tourism infrastructure, such as upscale hotels and resorts, to capitalize on the area’s natural beauty and outdoor recreation potential.
Cost of Living in Vernal
Respondents were asked to indicate how affordable certain expenses were in Vernal. The most difficult expenses were Childcare (76%), Housing (62%), and Healthcare (60%). Note that a high percentage (55%) of respondents found Childcare expenses not relevant to them.

Transportation in Vernal
Respondents were asked to indicate the most common barriers to transportation in Vernal. The most problematic barriers were Cost (67%) and Travel time (45%).

Concerns in Vernal
Survey respondents indicated the degree to which a number of possible local issues were a concern as they look to the future of Vernal. Affordable Housing (84%), Water Supply (81%), and Opportunities for Youth (71%) were the top concerns. Since 2024, moderate or major concern about the Great Salt Lake (+14%) notably increased, while concern about shopping opportunities (-19%), access to mental health care (-19%), public safety (-18%), social and emotional support (-18%), access to substance use treatment (-16%), access to health care (-15%), recreation opportunities (-15%), substance use (-15%), accessible transportation (-14%), access to culturally appropriate food (-14%), access to healthy/quality food (-12%), trails & paths (-10%), and opportunities for youth (-10%) notably decreased.

Additional Questions for Vernal
Respondents in Vernal were asked how they heard about the survey. The primary source was through Social Media (~29%), specifically Facebook. Other sources included local community events or meetings (~9%), work (~7%), family/friends (~6%), email & news articles (~7%), flyers/posters (~6%), and other means.
Open Comments
All open comments collected in the survey were shared with city leaders. General observations and themes are shared here. The authors acknowledge the use of artificial intelligence (AI) tools, including the Llama 3 large language model, accessed locally through Ollama, and a machine learning classifier, in the analysis of open comments. These tools were used for initial topical coding and draft summaries of comments. All comments, codes, and summaries were reviewed and edited by the authors for accuracy and clarity.
What Respondents Value Most in Vernal
Survey respondents were asked to comment on what they value most about Vernal. The most common words and phrases from all comments are included in the word cloud below. It is possible that negative or unrelated words may appear since these words have been taken out of context, and they may not indicate the respondent’s intended meaning.
Respondents valued their community for its strong sense of connection and support. They appreciated the kindness, generosity, and helpful nature of the people who live there, which creates a warm and welcoming atmosphere. Many noted the beauty of the surrounding mountains and wilderness areas, which provides ample opportunities for outdoor recreation and adventure. The lack of traffic congestion and low crime rate were seen as significant advantages. Additionally, respondents appreciated the community’s conservative values and family-oriented culture.

Local Environmental Quality in Vernal
Survey respondents were asked if there are specific aspects of local environmental quality that they feel pose a significant threat to wellbeing in Vernal. The main environmental concerns of respondents were water scarcity and poor air quality. Many respondents expressed worry about dwindling water supply, citing issues with agricultural use, pipeline distribution, and drought. They also emphasized the need for wise water usage and efficient irrigation systems to conserve water. Additionally, some respondents brought up air pollution as a significant concern, attributing it to industrial activities like fracking and oil extraction.
Improving Wellbeing in Vernal
Survey respondents were asked if there is anything that could be done to improve wellbeing in Vernal. Respondents expressed various concerns and suggestions for improving wellbeing in their community. They highlighted the need for better traffic control, more bike paths and walking trails, affordable housing options, and increased job opportunities. Respondents also suggest addressing drug use and addiction, as well as promoting mental health awareness and education. Additionally, they expressed a desire for more local shopping options, improved healthcare services, and reduced noise pollution from vehicles.
Additional Comments
Respondents were also asked if they had any additional comments on wellbeing in Vernal. Respondents appreciated the small-town feel and strong values of their community. They mentioned enjoying the outdoors and the opportunities for recreation in the surrounding natural beauty. Some expressed concerns about safety, particularly for pedestrians and cyclists, and want to see improvements made to roads and trails. Others highlighted the need for more cultural diversity and inclusivity, as well as greater awareness and acceptance of individuals who are not part of the dominant religion or political party. Many respondents valued the sense of community and appreciate efforts to promote wellbeing, but also wish for more opportunities for cross-cultural dialogue and education.