Utah State Unveils New Line of Big Blue Logos for Individual Sports

LOGAN, Utah — Utah State Athletics is proud to reveal a new line of Big Blue logos personalized for each individual sport.

“We are thrilled to announce our new line of Big Blue logos,” interim Athletic Director Jerry Bovee said. “Big Blue has long been part of the storied tradition of Utah State athletics and the gameday experience for Aggie fans. These new logos further help to bolster our efforts in branding both our individual teams and USU Athletics altogether.”

The logos feature Big Blue competing in each sport, such as swinging a golf club or throwing a football, and continue the strong connection between Big Blue and the ever-growing Aggie fanbase. The sport-specific Big Blue marks give fans the ability to represent their favorite sports while also showcasing one of the most unique and engaging mascots in the NCAA. Utah State athletics worked alongside University Trademark Licensing to create the sport-specific logos.

Individual teams will utilize the new logos for gear and equipment. Fans can purchase merchandise with the new logos through and through other university-affiliated retail locations such as the USU Campus Store.

Aggie fans can follow the Utah State athletic program on Twitter, @USUAthletics, Facebook at /USUAthletics and on Instagram, @USUAthletics.


Daniel Hansen
Media Relations Assistant
Utah State Athletics


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