Blanding Wellbeing Survey Findings 2024
By Dr. Courtney Flint and Team

Contact Information
Dr. Courtney Flint
courtney.flint@usu.edu
435-797-8635
Summary
Blanding is one of 51 cities participating in the Utah Wellbeing Survey Project in 2024. This project is designed to assess the wellbeing and local perspectives of city residents and to provide information to city leaders to inform general planning processes. Additional analysis is underway and this report may be updated over time.
We are grateful to all those who took the survey and to our city partners who helped to make this possible. We are grateful to a number of entities for funding: the Utah League of Cities and Towns, USU Extension, USU’s Institute for Land Water and Air, the Wasatch Front Regional Council, Utah Department of Transportation, the Utah Agricultural Experiment Station, and the cities of Alpine, Cedar Hills, Draper, Millcreek, Nephi, North Salt Lake, Ogden, Orem, Pleasant Grove, Providence, Springdale, Tremonton, West Bountiful, and West Valley City.
This report describes findings from the 2024 Blanding survey and comparative information with other project cities. In March and April 2024, Blanding City advertised the survey for residents largely through social media and newsletters. All city residents age 18+ were encouraged to take the online Qualtrics survey.
How many people responded?
- 236 viable surveys were recorded in this 2024 survey effort.
- The Blanding 2022 survey had 207 responses and the Blanding 2021 survey had 282 responses.
- The adult population of Blanding was estimated at 2,189, based on the American Community Survey by the U.S. Census. The 236 survey responses in 2024 represent 10.8% of the adult population and have a conservative margin of error of 6.03%.
Survey Respondent Characteristics
| Resident Statistics | |
|---|---|
| Full Time Residents of Blanding | 97.0% |
| Part Time Residents of Blanding | 3.0% |
| Length of Residency — Range | 1-74 years |
| Length of Residency — Average | 24.4 years |
| Length of Residency — Median | 22 years |
| Length of Residency 5 Years or less | 18.7% |
| City Area | Percent |
|---|---|
| Blanding | 75.0% |
| Surrounding Area | 25.0% |
Demographic characteristics of the survey respondents were compared below with U.S. Census information from the 2018-2022 American Community Survey. In the graph below, gray bars indicate differences between the American Community Survey estimates and the Utah Wellbeing Project surveys. The wider the gray bars, the larger the differences. Also note that estimates for religious affiliation, adult non-conforming or non-binary gender, disability, and chronic conditions are unavailable from the census data. There can also be a variable margin of error in the American Community Survey estimates, and caution should be used when comparing estimates. Not all respondents provided demographic information. As the graph shows, 2024 survey respondents were not fully representative of Blanding. People who have at least a 4-year college degree, are married, have children under 18 in their household, and are employed were overrepresented while those who do not have a college degree, have an income under $25,000, are nonwhite, and are not employed for various reasons were underrepresented.

Overall Personal Wellbeing and Overall Wellbeing in Blanding
Survey participants were asked about their overall personal wellbeing and overall community wellbeing in Blanding. These wellbeing indicators were both measured on a 5-point scale from poor (1) to excellent (5). The average personal wellbeing score in Blanding was 3.85 with 70% of respondents indicating their wellbeing at a 4 or 5 on the 5-point scale. The average score for community wellbeing in Blanding was 3.31 with 45% of respondents indicating community wellbeing at a 4 or 5 on the 5-point scale. There was no significant difference in the overall personal wellbeing or community wellbeing scores when comparing Blanding to the surrounding area.


When comparing survey data from Blanding over the years as shown in the information below, we can see that the average personal wellbeing score has remained fairly consistent across the survey years. The average community wellbeing score remained nearly the same between 2021 and 2022, and declined between 2022 and 2024. Note that the number of respondents differed between years, there is no tracking of individuals from one year to the next, and the low end of the scale was "Poor" in 2024 but "Very Poor" in prior years which may account for differences in scores over time.

Comparing Wellbeing Across Utah Cities
The Utah League of Cities and Towns clusters cities and towns into five different categories based on size and growth rates. We utilize these clusters in our analysis. Blanding is classified as a Rural Hub/Resort Community (and we have combined these with the Traditional Rural Communities). Some cities may fit within more than one cluster.
Within the Rural city cluster, Blanding was close to the average overall personal wellbeing score and slightly below the average overall community wellbeing score.


Wellbeing Domains in Blanding
According to national and international entities that track wellbeing, there are a number of common dimensions or domains of wellbeing. Survey respondents rated twelve domains on a 5-point scale from poor to excellent. They were also asked to indicate the importance of each domain to their overall personal wellbeing on a 5-point scale from not at all important to very important. The highest rated wellbeing domains for respondents in Blanding were Family Life (81%), Safety and Security (77%), and Connection with Nature (72%). The most important wellbeing domains were Mental Health (96%), Family Life (96%), and Safety and Security (96%).

Wellbeing Matrix for Blanding
The graph below illustrates the relationship between the average rating and the average importance of wellbeing domains for survey respondents from Blanding. Connection with Nature, Family Life, Leisure Time, Mental Health, and Safety and Security were highly important and rated above average among the domains. Living Standards and Physical Health fell in the “red zone” of higher importance and lower ratings.

Wellbeing Domains Over Time in Blanding
The graphs below show how the domains were rated over the years by Blanding residents. The number of respondents changed over time. Note that the two domains Family Life and Transportation were new categories in the 2024 survey and were not measured in previous years. Most domain ratings have remained relatively consistent across the years since 2021, with Safety and Security, and Connection with Nature consistently highly rated. Cultural Opportunities and Social Connections have also had consistently lower ratings.

Community Connection in Blanding
Survey participants were asked about how connected they feel to Blanding on a 5-point scale from not at all (1) to a great deal (5), and the average score of all respondents was 3.15. There is no significant difference in the community connection scores when comparing Blanding to the surrounding area.

When comparing survey data from Blanding over the years as shown in the information below, we can see that the average community connection score declined between 2021 and 2022, and remained nearly the same between 2022 and 2024.

A positive relationship was found between individuals’ community connection and overall personal wellbeing, and to some extent between community connection and mental health.


The graph below shows how Wellbeing Project cities and towns compare on feelings of community connection based on the percentage of respondents who answered 4 or a 5 on a 5-point scale from “not at all” to “a great deal” connected to their city or town. Blanding ranked 26 out of the 51 cities that participated.

Participation in Recreation and Nature-Related Activities
Respondents were asked to indicate whether or not they participated in various activities in the last 12 months. The most popular activities were community events (91%), walking or biking in your neighborhood or city (90%), and using trails in or near your city (83%).

None of the recreation activities above were significantly related to higher ratings of personal wellbeing.
Recreating in parks in your city was significantly related to higher ratings of community wellbeing.
Participating in city recreation programs and recreating in parks in your city were significantly related to higher ratings of community connection.
Perspectives on Population Growth and Economic Development
The largest proportion of respondents in Blanding indicated that they felt the population growth was just right (48%). For the pace of economic development, the majority of respondents indicated that it was too slow (61%).


The graphs below show how perceptions of population growth and economic development in Blanding have varied across recent years of Wellbeing Surveys. Perceptions have stayed fairly consistent since 2021, with an uptick in 2024 for the perception that the pace of economic development is too slow.


The graphs below show perceptions of population growth and economic development for Blanding compared to other participating cities and towns in the Rural cluster.


The graph below illustrates how many respondents perceived the pace of economic development as too slow, just right, too fast, or had no opinion, with additional breakdowns for the number of respondents who provided comments.

The 61% of respondents who rated the pace of economic growth as “too slow” were further asked what aspects of the local economy they would like to see more of in Blanding. Many comments mentioned the need for more affordable shopping and dining options. There were numerous comments on the need for increased employment opportunities and expanding to new industries. Some comments were made about tourism, mostly encouraging it.
Additionally, the 3% of respondents who rated the pace of economic growth as “too fast” were further asked what aspects of the local economy they feel are growing too quickly in Blanding. There were only four responses related to economic development being “too fast.” They related to housing, tourism, affordability, and retail concerns.
Transportation in Blanding
Respondents were asked to indicate all of their primary modes of transportation on a regular basis in Blanding. The most popular modes of transportation were personal car (99%) and walking (41%). Note that the options did not include hitchhiking.

Respondents were asked to indicate the most common barriers to transportation in Blanding. The most problematic barriers were Cost (55%) and Travel time (45%).

Respondents were asked to indicate the importance of a set of possible transportation developments in Blanding. The most important development to respondents were Improving road surfaces (61%), Enhancing safety (45%), More trails (41%), and Improving walkability (40%).

Respondents were asked to indicate how frequently various activities take them out of Blanding to another city or town. The most commonly indicated reasons for traveling to another city or town at least sometimes or once a month were Groceries (79%), Friends and Family (67%), and Eating Out (62%).

Concerns in Blanding
Survey respondents indicated the degree to which a number of possible local issues were a concern as they look to the future of Blanding. Access to Healthy/Quality Food (83%), Affordable Housing (79%), and Water Supply (77%) were the top concerns. Since 2022, moderate or major concern about climate change (-17%), water supply (-13%), and air quality (-10%) notably decreased.

Additional Questions for Blanding
Future Blanding Population
Respondents in Blanding were also asked “Where would you like to see Blanding’s population in the next 5-10 years?” Responses from the Blanding 2022 and 2024 survey are shown in the following plot. In both survey years, the largest proportion of residents indicated that they would like to see the population as it is (<3,800). For reference, the adult population in Blanding was estimated to be 2,254 by the American Community 2016-2020 survey by the U.S census, and the adult population in Blanding was estimated to be 2,189 by the American Community 2018-2022 survey by the U.S census.

Open Comments
All open comments collected in the survey were shared with city leaders. General observations and themes are shared here.
What Respondents Value Most in Blanding
Survey respondents were asked to comment on what they value most about Blanding. The most common words and phrases from all city comments are included in the word cloud below. It is possible that negative or unrelated words may appear since these words have been taken out of context, and they may not indicate the respondent’s intended meaning. Comments from Blanding focused on valuing the town character, particularly the small town feel of the town. The social climate of the town was also mentioning people and community being what they valued most. Peace and quiet was also of value to many people.

Local Environmental Quality in Blanding
The 35% of respondents who rated the Local Environmental Quality domain as 1, 2, or 3 (Poor, Fair, or Moderate) were further asked if there are specific aspects of local environmental quality that they feel are problematic. Overall, for those indicating lower ratings of local environmental quality in Blanding, trash was a major concern. There were many comments about problems with trash being dumped on public land, that the city is dirty, and that buildings are empty and rundown. Water scarcity and quality were notable concerns as well.
Improving Wellbeing in Blanding
Survey respondents were asked if there is anything that could be done to improve wellbeing in Blanding. When asked how wellbeing could be improved, many comments mentioned desiring local opportunities such as a town pool, senior citizen opportunities, and other general city recreation opportunities. People also noted that affordability is currently an issue for things like housing and groceries, and that improved affordability would improve wellbeing.
Additional Comments
Respondents were also asked if they had any additional comments on wellbeing in Blanding. Comments about general wellbeing brought up generally valuing the town of Blanding. People also mentioned that they valued the social climate, but some mentioned that they didn’t feel welcome in the current social climate. The local government was mentioned by many, with mixed responses.