Cottonwood Heights Wellbeing Survey Findings 2024
By Dr. Courtney Flint and Team

Contact Information
Dr. Courtney Flint
courtney.flint@usu.edu
435-797-8635
Summary
Cottonwood Heights is one of 51 cities participating in the Utah Wellbeing Survey Project in 2024. This project is designed to assess the wellbeing and local perspectives of city residents and to provide information to city leaders to inform general planning processes. Additional analysis is underway and this report may be updated over time.
We are grateful to all those who took the survey and to our city partners who helped to make this possible. We are grateful to a number of entities for funding: the Utah League of Cities and Towns, USU Extension, USU’s Institute for Land Water and Air, the Wasatch Front Regional Council, Utah Department of Transportation, the Utah Agricultural Experiment Station, and the cities of Alpine, Cedar Hills, Draper, Millcreek, Nephi, North Salt Lake, Ogden, Orem, Pleasant Grove, Providence, Springdale, Tremonton, West Bountiful, and West Valley City.
This report describes findings from the 2024 Cottonwood Heights survey and comparative information with other project cities. In March and April 2024, Cottonwood Heights City advertised the survey for residents largely through email, social media, and Nextdoor. All city residents age 18+ were encouraged to take the online Qualtrics survey.
How many people responded?
- 347 viable surveys were recorded in this 2024 survey effort.
- The Cottonwood Heights 2022 survey had 228 responses.
- The adult population of Cottonwood Heights was estimated at 25,942, based on the American Community Survey by the U.S. Census. The 347 survey responses in 2024 represent 1.3% of the adult population and have a conservative margin of error of 5.23%.
Survey Respondent Characteristics
| Resident Statistics | |
|---|---|
| Full Time Residents of Cottonwood Heights | 98.3% |
| Part Time Residents of Cottonwood Heights | 1.7% |
| Length of Residency — Range | 1-60 years |
| Length of Residency — Average | 20.7 years |
| Length of Residency — Median | 19 years |
| Length of Residency 5 Years or less | 20.5% |
| ZIP Code | Percent |
|---|---|
| 84047 | 0.6% |
| 84092 | 0.9% |
| 84093 | 8.4% |
| 84121 | 90.2% |
Demographic characteristics of the survey respondents were compared below with U.S. Census information from the 2018-2022 American Community Survey. In the graph below, gray bars indicate differences between the American Community Survey estimates and the Utah Wellbeing Project surveys. The wider the gray bars, the larger the differences. Also note that estimates for religious affiliation, adult non-conforming or non-binary gender, disability, and chronic conditions are unavailable from the census data. There can also be a variable margin of error in the American Community Survey estimates, and caution should be used when comparing estimates. Not all respondents provided demographic information. As the graph shows, 2024 survey respondents were not fully representative of Cottonwood Heights. People who have at least a 4-year college degree, have an income $150,000 or over, are married, and own their homes were overrepresented while those who are age 18-29, do not have a college degree, and are renters were underrepresented.

Overall Personal Wellbeing and Overall Wellbeing in Cottonwood Heights
Survey participants were asked about their overall personal wellbeing and overall community wellbeing in Cottonwood Heights. These wellbeing indicators were both measured on a 5-point scale from poor (1) to excellent (5). The average personal wellbeing score in Cottonwood Heights was 4.29 with 84% of respondents indicating their wellbeing at a 4 or 5 on the 5-point scale. The average score for community wellbeing in Cottonwood Heights was 3.90 with 73% of respondents indicating community wellbeing at a 4 or 5 on the 5-point scale.


When comparing survey data from Cottonwood Heights over the years as shown in the information below, we can see that the average personal wellbeing score improved between 2022 and 2024. The average community wellbeing score also improved between 2022 and 2024. Note that the number of respondents differed between years, there is no tracking of individuals from one year to the next, and the low end of the scale was "Poor" in 2024 but "Very Poor" in prior years which may account for differences in scores over time.

Comparing Wellbeing Across Utah Cities
The Utah League of Cities and Towns clusters cities and towns into five different categories based on size and growth rates. We utilize these clusters in our analysis. Cottonwood Heights is classified as an Established/Mid-sized City. Some cities may fit within more than one cluster.
Within the more Urban city cluster, Cottonwood Heights was well above the average overall personal wellbeing score and above the average overall community wellbeing score.


Wellbeing Domains in Cottonwood Heights
According to national and international entities that track wellbeing, there are a number of common dimensions or domains of wellbeing. Survey respondents rated twelve domains on a 5-point scale from poor to excellent. They were also asked to indicate the importance of each domain to their overall personal wellbeing on a 5-point scale from not at all important to very important. The highest rated wellbeing domains for respondents in Cottonwood Heights were Family Life (82%), Connection with Nature (81%), Living Standards (79%), Mental Health (79%), and Physical Health (79%). The most important wellbeing domains were Mental Health (98%), Physical Health (97%), Safety and Security (96%), and Living Standards (95%).

Wellbeing Matrix for Cottonwood Heights
The graph below illustrates the relationship between the average rating and the average importance of wellbeing domains for survey respondents from Cottonwood Heights. Connection with Nature, Family Life, Leisure Time, Living Standards, Mental Health, Physical Health, and Safety and Security were highly important and rated above average among the domains. Local Environmental Quality fell in the “red zone” of higher importance and lower ratings.

Wellbeing Domains Over Time in Cottonwood Heights
The graphs below show how the domains were rated over the years by Cottonwood Heights residents. The number of respondents changed over time. Note that the two domains Family Life and Transportation were new categories in the 2024 survey and were not measured in previous years. Most domain ratings increased from 2022 to 2024, except for Education which decreased. Mental Health, Connection with Nature, and Physical Health had high ratings in both survey years, while Cultural Opportunities was rated lower in both years.

Community Connection in Cottonwood Heights
Survey participants were asked about how connected they feel to Cottonwood Heights on a 5-point scale from not at all (1) to a great deal (5), and the average score of all respondents was 3.24.

When comparing survey data from Cottonwood Heights over the years as shown in the information below, we can see that the average community connection score improved between 2022 and 2024.

A positive relationship was found between individuals’ community connection and overall personal wellbeing as well as mental health.


The graph below shows how Wellbeing Project cities and towns compare on feelings of community connection based on the percentage of respondents who answered 4 or a 5 on a 5-point scale from “not at all” to “a great deal” connected to their city or town. Cottonwood Heights ranked 21 out of the 51 cities that participated.

Participation in Recreation and Nature-Related Activities
Respondents were asked to indicate whether or not they participated in various activities in the last 12 months. The most popular activities were walking or biking in your neighborhood or city (96%), gardening at home (87%), and recreating in parks in your city (87%).

Participating in city recreation programs and non-motorized recreation on public lands or waters in Utah were significantly related to higher ratings of personal wellbeing.
None of the recreation activities above were significantly related to higher ratings of community wellbeing.
Participating in city recreation programs, participating in community events, and recreating in parks in your city were significantly related to higher ratings of community connection.
Perspectives on Population Growth and Economic Development
The majority of respondents in Cottonwood Heights indicated that they felt the population growth was too fast (52%). For the pace of economic development, the largest proportion of respondents indicated that it was just right (50%).


The graphs below show how perceptions of population growth and economic development in Cottonwood Heights have varied across recent years of Wellbeing Surveys. The majority of respondents in both 2022 and 2024 indicated that the rate of population growth was too fast, with a slight decline in 2024. Perception that the pace of economic development was just right increased from 2022 to 2024 while perception that it is too fast decreased.


The graphs below show perceptions of population growth and economic development for Cottonwood Heights compared to other participating cities and towns in the Established/Mid-sized Cities cluster.


The graph below illustrates how many respondents perceived the pace of economic development as too slow, just right, too fast, or had no opinion, with additional breakdowns for the number of respondents who provided comments.

The 16% of respondents who rated the pace of economic growth as “too slow” were further asked what aspects of the local economy they would like to see more of in Cottonwood Heights. Many mentioned wanting to see more retail and restaurant options as well as places to gather. Many comments were made about the anticipation of Hillside Plaza and looking forward to that. People want retail that is walkable. Some mentions also of wanting to see a revitalization of vacant buildings.
Additionally, the 24% of respondents who rated the pace of economic growth as “too fast” were further asked what aspects of the local economy they feel are growing too quickly in Cottonwood Heights. Respondents indicating economic development is “too fast” expressed concerns about the rate and type of development in the area. There were many comments about too much housing (and height being too tall). People expressed feeling like housing development comes at a sacrifice of town character. There were also comments that indicated worry about proper planning and infrastructure for growth.
Transportation in Cottonwood Heights
Respondents were asked to indicate all of their primary modes of transportation on a regular basis in Cottonwood Heights. The most popular modes of transportation were personal car (100%) and walking (42%).

Respondents were asked to indicate the most common barriers to transportation in Cottonwood Heights. The most problematic barriers were Travel time (38%) and Lack of routes (33%).

Respondents were asked to indicate the importance of a set of possible transportation developments in Cottonwood Heights. The most important development to respondents were Enhancing safety (73%), Improving walkability (67%), Improving road surfaces (67%), and More trails (66%).

Respondents were asked to indicate how frequently various activities take them out of Cottonwood Heights to another city or town. The most commonly indicated reasons for traveling to another city or town at least sometimes or once a month were Eating Out (91%), Friends and Family (88%), and Other Services (82%).

Concerns in Cottonwood Heights
Survey respondents indicated the degree to which a number of possible local issues were a concern as they look to the future of Cottonwood Heights. Air Quality (87%), Water Supply (87%), and Water Quality (83%) were the top concerns. Since 2022, moderate or major concern about shopping opportunities (+11%) notably increased, while concern about affordable housing (-23%), access to mental health care (-23%), access to health care (-16%), climate change (-15%), employment opportunities (-15%), substance misuse (-13%), and suicide (-12%) notably decreased.

Open Comments
All open comments collected in the survey were shared with city leaders. General observations and themes are shared here.
What Respondents Value Most in Cottonwood Heights
Survey respondents were asked to comment on what they value most about Cottonwood Heights. The most common words and phrases from all city comments are included in the word cloud below. It is possible that negative or unrelated words may appear since these words have been taken out of context, and they may not indicate the respondent’s intended meaning. The location of Cottonwood Heights was mentioned by many as being of value to people. Things like close proximity to the mountains, nature, and recreation were expressed as values. Other location-related comments mentioned valuing the proximity to the interstate and the ability to access other places on the Wasatch Front. The social climate as well as the small-town feel were also mentioned as being of value.

Local Environmental Quality in Cottonwood Heights
The 42% of respondents who rated the Local Environmental Quality domain as 1, 2, or 3 (Poor, Fair, or Moderate) were further asked if there are specific aspects of local environmental quality that they feel are problematic. Air quality was cited as a major concern and often connected with a desire for local management to step in and take action. Another major concern was alternative transportation, as traffic was said to be contributing to noise pollution and air quality and an inconvenience for residents. Some specific concerns were the gondola up to ski resorts in the area and the ‘gravel pit’ affecting air quality. There was a strong desire expressed for more open and green spaces in the area.
Improving Wellbeing in Cottonwood Heights
Survey respondents were asked if there is anything that could be done to improve wellbeing in Cottonwood Heights. Transportation was a dominant theme for improving wellbeing. People mentioned wanting more sidewalks and walkability in the town, some mentioned wanting improved traffic safety, and many mentioned the Gondola project and how they want it to be stopped. Stopping growth was also mentioned by many as being a way to improve their wellbeing.
Additional Comments
Respondents were also asked if they had any additional comments on wellbeing in Cottonwood Heights. Government was a dominant theme. Some mentioned appreciating the current city government, while others expressed dissatisfaction for the government, particularly the police force and city leader agendas.