Bountiful Wellbeing Survey Findings 2022
By Dr. Courtney Flint and Team

courtney.flint@usu.edu
435-797-8635
Summary
Bountiful City is one of 33 cities participating in the Utah Wellbeing Survey Project in 2022. This project is designed to assess the wellbeing and local perspectives of city residents and to provide information to city leaders to inform their general planning process.
We are grateful to all participants who took the survey and to our city partners who helped to make this possible. Additionally, we are grateful to the Utah League of Cities and Towns and USU Extension for their financial support.
What is in this report?
This report describes findings from the 2022 Bountiful survey and some comparative information with other project cities. Feedback from city leaders, planners, and residents is welcome.
How was the survey conducted?
Starting in March of 2022, Bountiful City advertised the survey via electronic newsletters, print newsletters, and social media. All city residents age 18+ were encouraged to take the online Qualtrics survey.
How many people responded?
- 270 viable surveys were recorded in this 2022 survey effort with 87.4% complete responses.
- The 2021 Bountiful survey had 213 responses and the 2020 Bountiful survey had 375 responses. Past reports are available on the Utah Wellbeing Project website.
- The adult population of Bountiful was estimated at 31,052, based on the 2016-2020 American Community Survey by the U.S. Census. The 270 survey responses in 2022 represent .87% of the adult population and have a conservative margin of error of 5.94%.
Key Findings
Overall Personal Wellbeing and Community Wellbeing in Bountiful were above average among the 33 study cities.
Average Overall Personal Wellbeing remained nearly the same in Bountiful between the three study years, while average Overall Community Wellbeing declined between 2021 and 2022.
Highest Rated Wellbeing Domains:
- Safety and Security
- Living Standards
- Education
Most Important Wellbeing Domains:
- Physical Health
- Safety and Security
- Mental Health
- Living Standards
Wellbeing varied within Bountiful by demographic characteristics. Religion was a particularly important factor in the rating of wellbeing overall and for domains, with those indicating their religion as Church of Jesus Christ of Latter-day Saints rating wellbeing and most wellbeing domains as higher than those who indicated Agnostic/Atheist/No Religious Preference.
COVID-19 had greatest impact on Social Connections, Cultural Opportunities, and Mental Health. Overall personal wellbeing declined in the last year for 28% of respondents, while overall community wellbeing declined for 31% of respondents.
Perceptions that residents take action and levels of community connection in Bountiful were higher than in many other study communities. Latter-day Saints were higher on perceptions of action and their community connection than those who indicated Agnostic/Atheist/No Religious Preference.
Manufacturing and Extractive Industry had negative influences on wellbeing, while natural landscapes like mountains, rivers, and trails were highly positive.
Over half of the respondents felt Population Growth was too fast. In terms of the Pace of Economic Development, respondents were more evenly distributed between indicating it was just right and too fast.
Top concerns for the future of Bountiful were:
- Water Supply (90% Moderate or Major Concern)
- Air Quality (85% Moderate or Major Concern)
- Affordable Housing (81% Moderate or Major Concern)
- Climate Change (66% Moderate or Major Concern)
- Roads and Transportation (64% Moderate or Major Concern)
The availability of preferred type and price of housing were the greatest obstacles to those seeking new housing. These obstacles were highlighted by more people in 2022 than in 2021.
What do people value most about Bountiful?
The location of Bountiful and proximity to Salt Lake City, the social climate, safety, and access to nature.
Key Wellbeing Issues and Resource Areas
In addition to providing partner cities with the opportunity to take part in surveys, the Utah Wellbeing Project has worked to provide curated resources for community leaders and citizens that aim to improve specific aspects of wellbeing. These Wellbeing Resources can be found on the Utah Wellbeing Project Website, along with other useful tools and information.
Based on results of the 2022 Utah Wellbeing Project Surveys in Bountiful City, key wellbeing issues include: Physical Health, Mental Health, Water Supply, Affordable Housing, and Air Quality. Below you will find links to specific wellbeing resource areas we believe may be used to target some of these issues.
Survey Respondent Characteristics
Table 1.1
| Full Time Residents of Bountiful | 98.9% |
| Part Time Residents of Bountiful | 1.1% |
| Length of Residency — Range | 0- 71 years |
| Length of Residency — Average | 22.1 years |
| Length of Residency — Median | 18 years |
| Length of Residence 5 years or less | 24.8% |
Demographic characteristics of the survey respondents were compared below with U.S. Census information from the 2016-2020 American Community Survey. As the table shows, 2022 survey respondents were not fully representative of Bountiful. People who are female, have at least a 4-year college degree, are married, have children under 18 in the household, and own their home were particularly overrepresented. Those age 18-29 were particularly underrepresented. Not all respondents provided demographic information. Weighting was not used in any of the analysis for the findings presented below.
Table 2
Demographic Characteristics of Survey Respondents and U.S. Census Data for Bountiful
Demographic Characteristics |
Bountiful Wellbeing Survey | American Community Survey 2016-2020 Estimates |
||
|---|---|---|---|---|
| Online 2020 375 Respondents |
Online 2021 213 Respondents |
Online 2022 270 Respondents |
||
| Age 18-29 | 11.2% | 13.2% | 6.3% | 23.2% |
| Age 30-39 | 25.5% | 25.8% | 24.6% | 21.7% |
| Age 40-49 | 20.8% | 26.0% | 24.6% | 14.6% |
| Age 50-59 | 16.0% | 15.1% | 15.4% | 13.6% |
| Age 60-69 | 13.4% | 8.2% | 14.6% | 12.0% |
| Age 70 or over | 12.1% | 1.4% | 14.6% | 14.9% |
| Adult Female | 66.1% | 57.1% | 68.3% | 50.6% |
| Adult Male | 33.9% | 42.9% | 31.3% | 49.4% |
| Adult non-conforming or non-binary |
NA | NA | 0.4% | NA |
| No college degree | 40.1% | 35.3% | 37.7% | 52.4% |
| College degree (4-year) | 59.9% | 64.7% | 62.3% | 47.6% |
| Median household income | NA | NA | NA | $83,660 |
| Income under $25,000 | 5.2% | 4.3% | 3.0% | 7.8% |
| Income $25,000 to $49,999 | 11.5% | 7.6% | 9.9% | 17.2% |
| Income $50,000 to $74,999 | 13.8% | 19.8% | 13.8% | 19.8% |
| Income $75,000 to $99,999 | 21.6% | 17.6% | 22.8% | 14.4% |
| Income $100,000 to $149,999 | 24.9% | 28.6% | 24.6% | 22.5% |
| Income $150,000 or over | 23.0% | 21.9% | 25.9% | 18.3% |
| Church of Jesus Christ of Latter-day Saints |
58.2% | 66.5% | 62.8% | NA |
| Other religion | 10.9% | 11.2% | 12.6% | NA |
| Agnostic/Atheist/No religious preference | 30.9% | 21.8% | 24.7% | NA |
| Hispanic/Latino | NA | 3.7% | 4.2% | 6.6% |
| White | 94.5% | 92.9% | 95.7% | 92.6% |
| Nonwhite | 5.5% (includes Hispanic and Latino) |
7.1% | 4.3% | 7.4% |
| Married | 77.9% | 81.9% | 82.4% | 60.8% |
| Children under 18 in household | 47.1% | 57.7% | 48.8% | 37.3% |
| Employed | 66.8% | 67.0% | 56.5% | 64.9% |
| Out of work and looking for work | 0.6% | 1.6% | 2.1% | 1.6% |
| Other | 32.7% | 31.4% | 41.4% | 33.6% |
| Own home/Owner occupied | 83.3% | 83.6% | 89.5% | 75.5% |
| Rent home/Renter occupied/Other | 16.7% | 16.4% | 10.5% | 24.5% |
Overall Personal Wellbeing and Overall Wellbeing in Bountiful
Survey participants were asked about their overall personal wellbeing and overall community wellbeing in Bountiful. These wellbeing indicators were both measured on a 5-point scale from very poor (1) to excellent (5). The average personal wellbeing score in Bountiful was 4.09 with 80% of respondents indicating their wellbeing at a 4 or 5 on the 5-point scale. The average score for community wellbeing in Bountiful was 3.84 with 68% of respondents indicating city wellbeing at a 4 or 5 on the 5-point scale.


Comparing survey data from Bountiful over the years as shown in the information below, we can see that the average personal wellbeing score has stayed nearly the same, but the community wellbeing score declined between 2021 and 2022. Note that the number of respondents differed between years and there is no tracking of individuals from one year to the next.

Perceived Changes to Wellbeing in the Last Year
The COVID-19 Pandemic has dominated the last couple of years. Survey respondents were asked if their overall personal wellbeing or community wellbeing changed in the last year. Survey findings show that 28% of respondents indicated that their personal wellbeing declined in that time and 34% of respondents indicated that their personal wellbeing had improved in that time. For community wellbeing, 31% of respondents indicated it had declined in the last year and 17% indicated it had improved.


Comparing Wellbeing Across Utah Cities
The Utah League of Cities and Towns classifies Bountiful as a Mid-Sized City (and we have combined these with Cities of the 1st & 2nd Class). Some cities may fit within more than one cluster.
Within the more urban city cluster, Bountiful fell above the cluster average in terms of the average overall personal wellbeing and community wellbeing scores. Bountiful was statistically significantly higher than Tooele in terms of overall personal wellbeing, but not significantly different from any other city in the cluster. In terms of community wellbeing, Bountiful was significantly higher than Tooele, Midvale, Logan, and West Jordan, but not significantly different from the other cities in the cluster. Margins of error are particularly high for Delta, Helper, Midvale, and Santaquin due to low survey response.


Wellbeing Domains in Bountiful
According to national and international entities that track wellbeing, there are a number of common dimensions or domains of wellbeing. In this survey, respondents rated ten domains on a 5-point scale from poor to excellent, suggesting how their wellbeing was doing in each area. They were also asked to indicate the importance of each domain to their overall personal wellbeing on a 5-point scale from not at all important to very important. The top three highest rated wellbeing domains for respondents in Bountiful were Safety and Security (84%), Living Standards (83%), and Education (71%). The four most important wellbeing domains were Mental Health (99%), Safety and Security (95%), Living Standards (93%), and Physical Health (92%).


Wellbeing Matrix for Bountiful
The graph below illustrates the relationship between the average rating and the average importance of wellbeing domains for survey respondents from Bountiful. Safety and Security, Living Standards, Mental Health, and Physical Health were highly important and rated above average among the domains. No domains fell in the “red zone” of higher importance but lower ratings, however, Local Environmental Quality, Mental Health, and Physical Health approached this zone.

Wellbeing Domains Over Time in Bountiful
The graphs below show how the domains were rated over the years by Bountiful residents (irrespective of the COVID-19 Pandemic). The number of respondents changed over time. A rebound can be seen in Leisure Time, Social Connections, and Cultural Opportunities as time passes from the intensity of the COVID-19 Pandemic.

How did the COVID-19 Pandemic Impact Wellbeing Domains?
The COVID-19 Pandemic’s impact was most strongly felt regarding Social Connections, Cultural Opportunities, and Mental Health. Improvements were reported in Connection with Nature for 26% of respondents and in Leisure Time for 21% of respondent.

How are Demographic Characteristics Related to Wellbeing?
The demographic variables for age, gender, college degree, religion, income, and length of residence were found to have varying relationships among Bountiful respondents as shown in the table below based on a generalized linear model with unweighted data. The +/- sign indicates whether the wellbeing score in the specific demographic group was significantly higher or lower than the reference group in each demographic variable (p<.05).
Table 3
Relationship Between Demographic Characteristics and Wellbeing Domains in Bountiful
| Domains Rated | Demographic Variables | |||||
|---|---|---|---|---|---|---|
| Age 60+ | Female | College Degree | Latter-day Saint | Highest Income ($150,000+) | Resident 5 Years or Less | |
| Wellbeing Ratings | ||||||
| Overall Personal Wellbeing | + vs 40-59 |
+ vs A/A/NP |
+ vs Under $75,000 - $99,999 |
|||
| Wellbeing in Bountiful | + vs A/A/NP |
|||||
| Connection with Nature | + |
+ vs Under $75,000 - $99,999 |
||||
| Cultural Opportunities | + |
+ vs A/A/NP |
+ vs $100,000 - $149,999 |
|||
| Education | + vs A/A/NP |
+ | ||||
| Leisure Time | + | + vs A/A/NP |
+ vs Under $75,000 - $99,999 |
+ | ||
| Living Standards | + | + vs A/A/NP |
+ |
+ | ||
| Local Environmental Quality | - | + vs A/A/NP |
||||
| Mental Health | + |
+ vs Under $75,000 - $99,999 |
||||
| Physical Health | + vs 40-59 |
+ vs Under $75,000 - $99,999 |
||||
| Safety & Security | + vs A/A/NP |
+ |
+ | |||
| Social Connections | + vs A/A/NP |
+ |
||||
| Age 60+ | Female | College Degree | Latter-day Saint | Highest Income ($150,000+) | Resident 5 Years or Less | |
| Domains | Domain Importance | |||||
| Connection with Nature | + | |||||
| Cultural Opportunities | + | |||||
| Education | + | + | + | |||
| Leisure Time | + vs 18-39 |
|||||
| Living Standards | ||||||
| Local Environmental Quality | ||||||
| Mental Health | |
|||||
| Physical Health | + | |||||
| Safety and Security | + | |||||
| Social Connections | + | + vs A/A/NP |
||||
Community Action and Connection in Bountiful
Survey participants were asked about community actions and community connection in Bountiful. Both questions were scored on a 5-point scale from not at all (1) to a great deal (5). When asked about the degree to which people take action together in response to local problems or opportunities in Bountiful, the average score was 3.38. When asked about the degree they feel connected to their community, the average score was 3.17.


Latter-day Saints reported higher levels of community connection and higher perceptions of local action than those who indicated Agnostic/Atheist/No Religious Preference. Respondents with higher incomes reported higher levels of community connection than respondents with household incomes between $100,000 and $149,999. Respondents age 60+ reported higher perceptions of local action than those age 18-59. This was based on a generalized linear model with unweighted data (p < 0.05).
Table 4
Demographic Characteristics and Community Questions
| Community Questions | Age 60+ | Female | College Degree | Latter-day Saint | Highest Income ($150,000+) | Resident 5 Years or Less |
|---|---|---|---|---|---|---|
| Do people in Bountiful take action? | + |
+ vs A/A/NP |
+ vs $100,000 - $149,999 |
|||
| Do you feel connected to your community? | + vs A/A/NP |
+ vs $100,000 - $149,999 |
A significant, positive relationship was found between individuals’ community connection and overall personal wellbeing.

Comparing Community Action and Connection Across Cities
The graphs below show how Wellbeing Project cities compare on the degree to which people take action in response to local problems and opportunities and how connected people feel to their city as a community. Bountiful was in the mid-range on perceived community action and the upper half on community connection based on the number of people indicating a 4 or 5 on a 5-point scale. Margins of error are particularly high for Delta, Helper, Midvale, and Santaquin due to low survey response.


Participation in Recreation and Nature-Related Activities
Respondents were asked to indicate whether or not they participated in eight different recreation or nature-based activities in the past 12 months. Enjoying wildlife and birds in your yard or neighborhood (88%) was the most common activity for respondents, followed by recreating in parks in the city (82%) and gardening (75%).

For Bountiful respondents, participating in non-motorized recreation, participating in city recreation programs, walking a pet in the city, and gardening were positively and significantly related to overall personal wellbeing.
Recreating in parks and walking a pet in the city were positively and significantly related to community wellbeing and community connectedness.
Influence of Landscape on Wellbeing
Survey participants were asked about the influence of landscape features on their wellbeing. Natural landscapes including mountains, trails, rivers and streams, and lakes were found to have an overwhelmingly positive influence on wellbeing. Manufacturing and extractive industry were viewed as negative influences on wellbeing to a higher number of respondents.

Perspectives on Population Growth and Economic Development
The majority of Bountiful survey respondents indicated they felt population growth was too fast (57%). On the pace of economic development, 36% indicated it was just right, 31% too fast, and 15% too slow.


The graphs below show how perceptions of population growth and economic development in Bountiful have varied across recent years of Wellbeing Surveys. The 2022 surveys showed a noticeable increase in the number of people indicating that the current rate of population growth is too fast, with a mirror-image decline in those who felt that population growth is just right. On the current pace of economic development, the ratio of those indicating it's too slow to those indicating it's too fast flipped between 2020 and 2022, along with a slight decline in those indicating the pace of economic development is just right (though the just right perspective had a slightly larger proportion of responses).
The graphs below show how Bountiful compares to other participating cities in the Wellbeing Project on these perceptions of population growth and economic development in 2022. Margins of error are particularly high for Delta, Helper, Midvale, and Santaquin due to low survey response.

Concerns in Bountiful
Survey respondents indicated the degree to which a number of possible local issues were a concern as they look to the future of Bountiful. Water Supply, Air Quality, and Affordable Housing were the top three concerns with over 80% of respondents indicating these were moderate or major concerns.

Other concerns were raised by 48 respondents who filled in the “other” category. Responses identical to the categories above are not included in the table.
Table 5
Other Concerns Mentioned |
|
|---|---|
| High density housing, overdevelopment (10) | Youth mental health (2) |
| Access to quality Internet (7) | City image and cleanliness (2) |
| Utilities infrastructure, affordable utilities (3) | Trails |
| Emergency preparedness (2) | Police funding |
| Education (2) | Religion |
| Nightlife activities (2) | Wildlife below I-15 |
| Local government (2) | Guns |
| Water quality (2) | Traffic |
| Inequality (2) | Taxes |
| Political divide (2) | Panhandling |
Housing in Bountiful
Bountiful City chose to add additional questions to the survey related to housing. Below are the findings related to these questions.
Of the survey respondents,
- 91% live in a single-family house (2.5% townhome, 4% apartment, 3% other)
- 90% own their home (this is up from 84% in 2021)
- 19% spend more than one-third of their after-tax income on rent or mortgage (this is up from 12% in 2021)
- 23% spend about a third on housing
- 59% spend less than a third on housing
- 27.5% spend about a third of their after-tax income on rent or mortgage
- 16% are very likely to change housing arrangements in next 5 years (15% were somewhat likely, 69% said they were not at all likely or not very likely).
For those desiring a housing change,
- 77% seek to own their next housing in Bountiful and 19% were not sure.
- 70% would seek single-family housing if they were to look for new housing. This is down from 87% in 2021, but comparable to 72% in 2020.
As the graph below shows, according to survey respondents the greatest obstacles in seeking new housing include the type and price of housing stock. “Not having enough housing stock in my price range in the area” went up to 86% of respondents in 2022 from 61% in 2021 and 52% in 2020. “Not having enough housing stock of my preference type in the area” went up to 78% from 72% in 2021 and 38% in 2020.

Open Comments
Survey respondents were asked to comment on what they value most about Bountiful and to provide any additional comments about wellbeing in Bountiful. Comments have been shared with city leaders. In summary, many people in Bountiful valued their location, specifically in relation to their proximity to nature and a small-town community while being close to a bigger city (Salt Lake City). The social climate was also valued by residents of Bountiful, this includes community and neighbors. Safety as well as nature and beauty are also valued. The additional comments section included comments about housing in Bountiful, mainly in concern to high density and multi-family housing. Transportation comments were also made, mainly concerning road conditions and traffic. Respondents also made comments about wanting more diversity in local/commercial businesses. There were also a few negative comments about the social climate (especially for “new-comers” or people who were not in the dominant faith group) and safety.

