Aggie Brand Con helps you connect with marketing and communications professionals at Utah State University so you have the tools to effectively represent the USU brand across all communications mediums. Content experts offer workshops covering current trends and skills for communicating, from print and web writing and video and photo content creation to social media engagement, design, and analytics.
Event Information
Cost
Registration is now full
When
May 14, 2024 | 8:30 AM - 4:00 PM
May 15, 2024 | 9:00 AM - 12:00 PM
Logan, Utah
Where
Utah State University
Eccles Conference Center
Logan, Utah
Driving Directions
All sessions are in-person on the Logan campus
AGENDA
MAY 14
Sessions
Day one of Aggie Brand Con offers four hour-long sessions split into four engaging tracks. Choose to stick with one track for all four sessions for an in-depth understanding of a specific area or sample each track for a broader overview of the conference’s various topics.
Aggie Brand Con sessions are in-person on the Logan campus.
8:30 AM
Registration Check-in
9 AM
Opening Keynote: The Science Behind Creative Content
10 AM
Session One
Animated
- Shoot your Shot: Video for Social
305 | Joshua Clason - C.R.A.P. Design
313 | Kimberly McClellan
Bold
- [Don’t] Click Here...
303 | Jordan Taylor - Inclusive and Accessible Web Content
307 | Christopher Philips
Captivating
- Media Panel
309 | Logan Wilber, Members of the Media - Longform Writing with the Utah State Magazine
311 | Tim Olsen, Jeff Hunter, Andrea DeHaan, Lael Gilbert
Dynamic
Featured
Creating a Memorable Slide Deck: Upping Your Professional Presentation Game
Auditorium | Track Animated | Nathan Stucki
11 AM
Session Two
Animated
- Learn and Play within the USU Brand Box
303 | Ashlee Karren, Heidi Adams, Aimee Brunson - Shot on (your) iPhone: Video Production Tips
307 | Taylor Emerson
Bold
- Web Stewardship & Your Website Vitals
305 | Julie Duersch, Logan Loertscher - Social Media Panel
309 | Lindsi Glass, Tyler Knowles, Emily Fredrick, Bronson Teichert - From Your Target to Your Student: Degree Finder Optimization
313 | Ben Renard-Wiart
Captivating
Dynamic
- Experiences that Resonate: Harnessing the Power of Small-Scale Events
311 | Thomas Sorenson, Daniel Lenhart
Featured
How to Package a Story Pitch like a Pro
Auditorium | Track Captivating | Alicia Richmond
12 PM
Lunch
2 PM
Session Three
Animated
- Edit with Andrew
303 | Andrew Diamond
Bold
- AI Task Force Panel Discussion
305 | Ricky Flores, Jeff Lofland, Breylen Stallings, Olivia Lee, Kat Webb - Making Social Content Count
311 | Loren Miller
Captivating
- Strategic Storytelling: Writing to Advance University Objectives
307 | Mary-Ann Muffoletto
Dynamic
- Sharing Inclusive and Accessible Messages with the Masses
309 | Christopher Philips, Megan Cox
Featured
How to Take Unflattering People Pictures
Auditorium | Track Animated | Levi Sim
3 PM
Session Four
Animated
- 20 Ways to Ruin Your PR Photo
303 | Levi Sim - The Power of Canva
309 | Ashlee Karren, Heidi Adams, Aimee Brunson
Bold
- Elevate Your Web UX/UI in No Time
307 | Adam Thomas - Best Practices to Ensure Your Video is Inclusive
311 | Megan Cox
Captivating
- (Inverted) Pyramid Building Without Drudgery
313 | Marcus Jensen, Steven Kent
Dynamic
- No Budget, No Problem: How to Use Your Phone to Crush Your Marketing Budget
305 | Aaron Fortin, Nathan Stucki
Featured
Omni CMS and You: Tips & Tricks, Updates, and Web Life Hacks
Auditorium | Track Bold | Danielle Bosco
MAY 15
9:00 AM
Workshop One
Eccles Conference Center
- Video Workshop
303 | Andrew Diamond, Josh Clason, Taylor Emerson, Ty "Spidey" Smith - Photography Workshop
305 | Levi Sim - Canva Photo Magic
307 | Alexis Spence - [Don’t] Click Here
309 | Jordan Taylor
Ag Science
- Using Your Looker Studio Report
135 | Julie Duersch, Logan Loertscher
10:30 AM
Workshop Two
Eccles Conference Center
- Product & Food Photography
307 | Alexis Spence - Photography Workshop (Advanced)
305 | Levi Sim
Ag Science
- Elevate Your Web UX/UI in No Time
135 | Adam Thomas