USU Photo Gallery

Utah State University's digital asset management system provides the best curated images available to represent the University. This growing gallery is available to students, faculty, staff and media outlets to use for non-commercial use. Below, you'll find more detailed information regarding photo use, our approach to keywording and a tutorial video for photoshelter to help you find the right photos. As a general rule, be cautious using any content without a model release. Especially any content that might feature minors or will be used in any way that could imply something concerning.

 

Marketing Use

For marketing use within organizations and departments at Utah State University, please use images with the model release keyword. For high profile and more permanent use of images (think Billboard, magazine cover etc), reach out to the University Marketing & Communications, Marketing Team. We make an effort to contact the model in the image and make them aware of the use.

Please be cautious about misrepresenting models in photos. Examples include using a student to highlight mental health issues, having them represent a college or department they aren't enrolled in, or implying they are promoting something they aren't aware of or don't actually support.

Third-Party & Commercial Use

Images on Photoshelter are not for third-party or commercial use without permission from University Marketing & Communications, Trademarks & Licensing. 

Editorial use is allowed with attribution. Editorial use refers to the use of images or content in a manner that illustrates or accompanies journalistic content, typically for news, commentary, or educational purposes. This type of use is distinct from commercial use, which is aimed at advertising or promoting products, services, or brands.  

Website Use

Whenever possible, prioritize using images that include a model release, especially when a clearly identifiable individual is the main subject. For instance, a wide shot of a large crowd at a game—where no one person is the focus—typically does not require a model release. However, if the image highlights a specific fan, a model release is recommended.

For websites focused on recruitment or other commercial purposes, always use images with a model release.

In cases where images are used for informational or editorial purposes, a model release is preferred but not required. Images used for news coverage do not require a model release.

Keywords

Keywords are an important process that allows you to discover the correct images without knowing where they might be saved. It also let's you find similar images across multiple galleries. 

AI has now been added to Photoshelter allowing you to search for things that aren't necessarily tagged. USU specific terminology won't provide good results, but general objects can be valuable such as phone, computer, book, mountain, water etc. 

Tips for searching

You can also use a minus sign to eliminate photos with that keyword.
Student Life -Commencement will show all student life photos without including commencement.

Say you want to include images though that are only in logan? Then toss in the location keyword of Logan.
Student Life -Commencement Logan

If this is for advertising, a model release important. Add the keyword Model Release
Student Life -Commencement Logan Model Release

Location

Campus - LOGAN BRIGHAM CITY PRICE KAYSVILLE UINTAH BASIN and others

ON CAMPUS or OFF CAMPUS

INDOOR or OUTDOOR

Buildings - OLD MAIN SPEC - DEE GLEN SMITH SPECTRUM HH - HUNTSMAN HALL 
Location type - CLASSROOM DORM LAB Lab is considered any learning environment that his hands on.

Image Type

Profession or Employer - NURSE LAWYER EDUCATOR WELDER 
CAMPUS SCENERY - Imagery that shows off the campus and isn't focused on a individual
LOCAL SCENERY  Scenic imagery of the surrounding areas (off campus)
STUDENT LIFE  a glimpse into what a student experiences in college
EVENT  organized events by USU
STOCK  used to reference images without a student, building or location being featured. Images of books, leaves, lab equipment for example.
TRADEMARK  used for items that show USU logos or branded items

Model Release

MODEL RELEASE  is used for images that students have agreed to being used for marketing purposes. If you are running paid ads, utilize this tag to find appropriate images. For any major spotlight, it's encouraged to reach out to the marketing manager also tagged in the image so that he can make the student aware. 

College Connection

College and Department or Office represented in the image HSB - HUNTSMAN SCHOOL OF BUSINESS ADMISSIONS REC - CAMPUS RECREATION 
General Study of images - SCIENCE  ENGINEER EDUCATION
 
Athletics - FOOTBALL BASKETBALL TENNIS - Add WOMEN'S or MEN'S  

Time

Season - SPRING - SUMMER  FALL  WINTER  - Summer is combined in the tag of Spring
Time of day - NIGHT  is only used. Day assumed without tag of "night"

Activity

Use -ing word - RUNNING HIKING STUDYING ADVISING

Event

In addition to using the EVENT
 keyword, we will tag specific event names for popular events
HOWL COMMENCEMENT TRUE AGGIE NIGHT HOMECOMING

Others

We try to tag items we feel might be valuable, however, use AI Visual Search to help in this process.
For example, FLAG COMPUTER PHONE