Brand Standards: Trademark Licensing

CLC License

All campus entities must use a licensed vendor to produce any branded goods bearing any of the Utah State trademarks or logos. This applies whether the items are intended for the department/organizations own use (e.g. team shirts), promotional pieces, or items to be sold for fundraising. No department, division, group, or entity, outside of Utah State General Counsel office, University Marketing & Communications, Trademark Licensing, and Aggie Sports Properties, can give any outside entity rights to use USU marks in any way. If you feel a business needs access to our logos for sponsorship reasons, please contact University Marketing & Communications, Trademark Licensing Director, Heidi Adams at heidi.adams@usu.edu or 435-797-0587.

CLC license type guide

Visit the CLC website to obtain a license.

A CLC license is required for all companies and individuals who have a product(s) they wish to sell in retail stores, and/or for companies wishing to produce items for internal consumption at Utah State University. The licensing process is very thorough and can take a few months.

Application

  • Fee $250; each additional school is $125
  • Credit report
  • Financial statement
  • Choose institution(s)
  • Provide products & distribution channel(s) requested
  • Marketing & distribution plan