Toolkit: Artwork Review
Artwork Review Process
All formal university materials, branded goods, and other items with the university's name, trademarks, or logos must be pre-approved by University Marketing and Communications, per university policy 5100.
University administration reserves the right to prohibit certain trademark and logo uses that it deems inappropriate or inconsistent with Utah State's image and mission.
Artwork Approval Pathways
Please submit your artwork for review via the appropriate Service Now form below:
Marketing Artwork Review
Reviewed by: Aimee Brunson, Marketing, Logo & Production Coordinator (Visual Brand Identity)
Definition: Communication and marketing materials such as brochures, digital ads, social media graphics, flyers, posters, banners, rack cards, postcards/mailers, and specialized signage requests.
- Action: Submit brochures, digital ads, social media graphics, flyers, posters, banners, rack cards, postcards/mailers via Marketing Artwork Review Form
Specialized Signage Requests
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Digital Signage: Digital Signage Request to Display Form. Once approved for brand compliance, it will be forwarded to digital signage managers for posting.
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Temporary & Small-Scale Signage: All signage must align with USU Signage Standards. Use the Small-Scale Signage Approval Form for these specific physical signage requests. Once approved for brand compliance, it will be forwarded to facilities for final review.
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Branded Goods Artwork Review
Reviewed by: Stephanie Lund and Heidi Adams, Licensing & Brand Activation Team
Definition: Any promotional products or merchandise featuring university logos or trademarks. This includes apparel (t-shirts, hats), promotional "swag" (pens, mugs), and internal department uniforms or gifts.
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Requirement: These items must be produced by an officially licensed vendor.