Applying to USU Just Got Easier

OneUSU CRM new learner portal and application are now live!

OneUSU CRM will transform the student experience at Utah State University through a powerful, AI-driven Customer Relationship Management system and Marketing Automation Platform. This cutting-edge solution will streamline services and enhance engagement, delivering a personalized journey for every USU constituent.

Our Vision

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Recruiting & Admissions

Attract Ideal Students, Streamline Admissions, and Elevate Enrollment

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Advising & Student Success

Identify and Engage Key Students to Enhance Graduation Rates

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360-Degree Engaged Communities

Uniting USU Students, Faculty, and Staff

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Smart Apps

Digital natives Expect Seamless Connections to Campus for Students, Staff, and Faculty

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Predictive Marketing

Tailored Journeys for Prospects, Students, and Alumni

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Alumni Relations

Transforming Giving and Engagement with Alumni

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Actionable Analytics

Delivering Insights for Swift Decisions and Greater Impact

Our Roadmap

OneUSU CRM is a dynamic, four-phase initiative designed to maximize agility and minimize customizations.

Kickoff

November – December 2024

Marketing & Events

January - August 2025

Recruiting & Admissions

January 2025 - January 2026

Current Status Update

Advancement

June 2025 - September 2026

Academic Enterprise

September 2026 - TBD

News & Events

Inquiries & Contact

Nicole Schrubb headshot

Nicole Schrubb

Executive Director, Talent Management & Organizational Effectiveness
nicole.schrubb@usu.edu
(435) 797-0681

Guy Ballard headshot

Guy Ballard

IT Director | OneUSU CRM Technical Lead
guy.ballard@usu.edu
(435) 797-2461

Contact Us