Sport Management, MSM

Master of Sport Management


Master's Degree

Credits required:

33 credits

Cost per credit:


Next start date:

May 6, 2024

Learn Alongside Industry Professionals

It is an exciting time to be engaged with sports. With a projected growth rate of 12.5% over the next four years, there’s a future for you in sports. As you complete the program, you’ll participate in internship-like experiences and complete projects that expose you to real-world situations and decisions. Courses in this program will give you the skills you need to become an effective leader in any of the sports-industry career paths you choose to pursue.

Watch the video below to learn more about the program and gain insights from a program

The First Step is a Conversation. Talk to Travis.

Travis Peterson

Travis Peterson, EdD

Associate Professor and Program Director
(435) 797-9324

College: College of Education & Human Services

Department: Kinesiology and Health Science

Find Your Fit

Take a few minutes to determine how a USU Online program can help you meet your education and career goals.

Sport Management Career Outlook

You can choose to enter facility management; focus on revenue generation in development, ticket sales, and/or marketing; or pursue a role in the business office of a sport organization. You may also work directly with athletes in a number of capacities, including media and community relations.

Skills You'll Learn

  • Marketing and public relations
  • Event management
  • Financial planning and management
  • Managerial decision-making and policy
  • School athletics administration
  • Risk management strategies

Employers of Our Graduates

Arizona Diamondbacks
Houston Dynamo logo
Utah Jazz Logo
Real Salt Lake Logo
Everts Air Logo
Fedex logo

Sports Management Curriculum Preview

Our courses teach essential topics and skills you’ll need to be a leader in the sport organizations you work with. You’ll be prepared for an enriching practicum experience in which you’ll apply the principles and concepts you’ve gained in a supervised experience in the sports industry.

This course is designed to (1) facilitate an investigation of the historical development and current issues of intercollegiate athletics; (2) enable students to examine the role of intercollegiate athletics; and (3) provide understanding of the administrative aspects of intercollegiate athletics. 

This course provides students with an understanding of the planning, design, and operational considerations of sport and recreation facilities. 

This course provides an overview of the nature of law and U.S. legal systems; the law of torts, contracts, civil liberties and rights; and risk management and legal research all in the context of sports management. 

This course addresses the theory and application of leadership within sport organizations. Competence is developed in understanding the human output of organizations from the individual to system levels. Emphasis is placed on organizational culture and change.