In the News
Time Thursday, Aug. 24, 2017
In TIME’s cover story this week, senior writer Sean Gregory explores the growing business of kids’ sports — a $15.3 billion industry that has nearly doubled in the last 10 years. Between league fees, camps, equipment, training and travel, families are spending as much as 10% of their income on sports, according to survey research from Utah State University. Sky-high costs are preventing some kids from participating. ... “Some parents just can’t pony up for it,” says Travis Dorsch, one of Utah State’s leading researchers on parental involvement in youth sports. “How many Michael Jordans and Michael Phelpses are out there who don’t have the opportunity?” ... One of Utah State’s surveys conducted last year found that the average family spends $2,292 per year on sports. The same 2016 survey found that the maximum spending among the respondents was close to $20,000, as some families invest in travel teams and personal trainers.