Brand Standards: Signage
Non-Standard Signage
Non-Standard signs are permanent signs that do not conform to the exterior, interior, or way-finding signage standards, and can be implemented in certain instances when needed. The Non-Standard application must also be used for temporary signs that fall outside of the criteria for Banners or Small Temporary Signs.
Non-standard signs include:
- special doors signs
- university identification signs
- college identification signs
- monument signs
- plaques
- interpretive signs
- electronic digital signage (interior and exterior)
- recreation signs
- interior way-finding signs
- large scale temporary signs (wall/window graphics)
- temporary signs needed for long periods of time
All signs must conform to the university brand standards. They must be at a proper scale and use proper materials to fit with existing campus signage. Design for specialty signs must involve Facilities Planning and University Marketing and Communications, Trademark Licensing, and the Naming Committee (for memorial plaques). Signs must be approved by the Dean or VP, the donor (if applicable), and the university Sign Committee. The sign(s) may be subject to approval by the Executive Council in some cases.
Procedures
Fill out and submit a Non-Standard Sign Application. The application requires the location where the sign will be installed, a mockup of the future sign, and a picture of the space with the new sign mockup placed in the future location for review. If there are other graphics in the area, please upload images of the entire space for sign committee review. A facilities representative will contact the customer requesting signage to determine whether additional information is needed for approval. All Non-Standard Sign Applications must be received five days prior to the monthly Sign Committee meeting to be included on the agenda. Upon approval, the Facilities representative will provide guidance on final design, estimating, and procurement for the sign.