Level:
Bachelor's Degree
Major credits:
60 credits
Cost per credit:
$394
Next start date:
January 6, 2025
Turn Economic Theory into Actionable Business Practices
Becoming a professional marketer requires interdisciplinary skillsets. By thinking creatively and analytically, marketers implement strategic plans to persuade people to take an action. They are needed in almost every industry.
The Jon M. Huntsman Bachelor of Science in Marketing provides students with the necessary skills to do effective research, analyze data, create and implement marketing plans, and more.
The Jon M. Huntsman School of Business recruits and hires professors who have real-world experience. The goal is to ensure students can learn how to apply what they read in textbooks to actual marketing situations. Professors are also strategic in helping students earn internships and job opportunities, many times before students graduate.
The First Step is a Conversation. Talk to Kaylee.
Kaylee Riggs
Academic Advisor
(435) 797-2272
Kaylee.Riggs@usu.edu
College: Jon M. Huntsman School of Business
Department: Marketing and Strategy Department
Find Your Fit
Take a few minutes to determine how a USU Online program can help you meet your education and career goals.
Career Outlook
Job growth in the marketing industry is set to grow faster than average at 8% nationally and 40% in Utah, according to the Bureau of Labor Statistics. Currently, digital skills are a major requirement in most marketing jobs. USU’s bachelor’s in marketing places a major emphasis on being digitally savvy, setting you apart from other applicants.
Career paths for marketing majors includes marketing manager, investment manager, strategic sales and account management, global marketing, brand management, marketing analytics, media planner, and more.