Roadmap
Due to the agile, iterative nature of the project, exact timeframes may shift based on development progress, testing, and feedback.
Kickoff
November – December 2024
Marketing & Events
January - August 2025
Recruiting & Admissions
January 2025 – January 2026
Advancement
June 2025 – October 2026
Student Success
Formative Research Underway
Kickoff
November – December 2024
The OneUSU CRM kickoff phase focused on aligning goals, establishing governance, and launching core workstreams. Stakeholders were engaged for early discovery, foundational CRM concepts were introduced, and project branding and communications began.
Marketing & Events
January – August 2025
This phase ensures teams can deliver more personalized outreach immediately while preparing for future functionality.
Recruiting & Admissions
January 2025 – January 2026
This phase builds the student record that will track an individual through their entire USU journey.
Advancement
June 2025 – October 2026
This phase empowers Advancement to modernize giving strategies while positioning for long-term expansion
Student Success
This final phase brings together the full student journey in one seamless system, ensuring USU is ready to support students at every step.