Media Analytics

With the media analytics, you can determine which students have viewed a video, how much of the video they have viewed, and how many times the video has been accessed.


View Media Analytics in My Media

To view a videos analytics from your My Media repository, follow these steps:

1

Open My Media

my media tab highlighted

 
2

Click on the title of the video for which you want to view the analytics

 
3

Click on the Actions drop-down menu

 
4

Choose Analytics from the menu

The following video describes some of the data provided


Media Gallery Analytics Overview

Adding media to a course Media Gallery makes it possible for you to get aggregate analytical data on the media included in the gallery.

To see playback details for course videos:

1

Click on the Media Gallery link in your Canvas course

 
2

Click on the Channel Actions icon in the top, right-hand corner

Then choose Analytics from the menu

Channel actions analytics

 
3

At this point you can view, export, and filter the results

Here is a sample data page

Sample media analytics

Definitions from Kaltura's Knowledge Center

Highlights
Displays a snapshot of the important metrics for the selected timeframe.
Top Videos
Displays the top 3 engaging videos for the selected timeframe. 
Insights
Displays interesting data points about engagement in your account.
Number of Player Impressions
Number of times the video was loaded on the webpage or in the course.
Number of Plays
Number of times users clicked play to watch a video.
Number of Unique Viewers
Number of authenticated viewers. (All anonymous viewers will be counted as a single viewer)
Number of Minutes Viewed
Total duration of video watched by viewers.
Average Completion Rate (VOD)
Average percentage of completion, across all plays. Calculated for VOD only.
Example: If a user once watched 20% of the video and the second time watched 80% of the video, the calculation will be: (20+80)/2 plays = 50% Avg. Completion Rate.
Average Drop Off Rate
Measured by viewer reaching playback quartiles.
  • 25 percent play-through – The number of plays that reached 25% of the video
  • 50 percent play-through – The number of plays that reached 50% of the video
  • 75 percent play-through – The number of plays that reached 75% of the video
  • 100 percent play-through – The number of plays that reached 100% of the video
  • (Not included in the bar chart below) Play-through Ratio – The percentage of completed plays.
    • The number of 100% play-throughs divided by the total number of plays.
The top engaging videos are selected based on a unique algorithm that take into consideration the number of plays, unique viewers, and view period of the video.

More details about the dashboard can be found on Kaltura's Knowledge Center page, User Analytics Open External Link